Lynette has been at BRAIN since 2005, first as managing editor. Before joining the magazine, she was an editor and writer for another trade publishing house in Southern California for close to five years. In addition to road riding, she’s an avid scuba diver, a hobby that has allowed her to explore more remote and exotic parts of the world. A California native who graduated from the University of California at Irvine with an English degree, she currently resides in bike-friendly Long Beach with her husband, who recently took up cycling.
All articles by Lynette Carpiet
MORGAN HILL, Calif. (BRAIN) — In a letter to retailers this week, Specialized said that it has enabled automated inventory data exchange with four major retail point-of-sale providers. The company is inviting dealers to subscribe to share their inventory data.
ALMERE, The Netherlands (BRAIN) — Pon Holdings, owner of several bike brands including Cervélo, Gazelle, Focus and Santa Cruz, has acquired lifestyle e-bike company Faraday Bicycles. The purchase price was not disclosed.
MORGAN HILL, Calif. (BRAIN) — In a letter emailed to U.S. and U.K. dealers on Monday, Specialized announced that it's moving its model year 2018 retailer event to September 2017.
ST. CHARLES, Ill. (BRAIN) — The Chicagoland Area Bicycle Dealers Association show is growing in size to fit companies interested in exhibiting at the February show, which is set to return to the Pheasant Run Resort in St. Charles, a suburb about an hour outside of Chicago.
BOULDER, Colo. (BRAIN) — While the final presidential debate before the November election is set to take place tonight, the industry should also be aware of 20 city and local county ballot measures that are up for votes and could greatly impact funding for bike paths and trails.
FRIEDRICHSHAFEN, Germany (BRAIN) — Eurobike organizers have announced new dates for the 2018 trade show. Eurobike will move earlier in the year, kicking off on Sunday, July 8, and it will be exclusively for trade visitors, eliminating its consumer festival days.
LAS VEGAS (BRAIN) — Exhibitors report slow overall retail traffic Monday, but some improvement on the second day at Bootleg Canyon.
KENT, Wash. (BRAIN) — Accell North America is now working with mobile bike shop franchisee operator Beeline Bikes to fulfill consumer orders made on its website.
FRIEDRICHSHAFEN, Germany (BRAIN) — So how successful were Eurobike’s efforts to offer more demo riding opportunities by extending its demo to all three days of the trade show as well as its consumer festival days? It’s still a bit early to tell, but so far supplier reaction is mixed.
FRIEDRICHSHAFEN, Germany (BRAIN) — While MIPS’ origin dates back to 1995, when Swedish neurosurgeon Hans Von Holst began evaluating helmets and studying head trauma, it’s only in recent years that the multi-directional impact protection system has become a buzz word in the bike industry.