MAP

Posted October 29, 2014

SUWANEE, Ga. (BRAIN) — Tire maker CST is implementing a minimum advertised price (MAP) policy for all of its bicycle products effective Nov. 1.

Posted in Industry News Tagged MAP
Posted October 27, 2014

SAN CARLOS, Calif. (BRAIN) — Ritchey has adopted a global minimum advertised price (MAP) policy and will sell only to authorized distributors and retailers. The policy goes into effect Nov. 1.

Posted in Industry News Tagged MAP
Posted October 22, 2014

SUWANEE, Ga. (BRAIN) — Maxxis has implemented a minimum advertised price policy for all of its bicycle products.

The policy will go into effect Nov. 1 and applies to all forms of media advertising, including TV, radio, magazine, catalog, direct mail and online sales.

Posted in North America Tagged MAP
Posted September 30, 2014

NEWPORT, Vt. (BRAIN) — Louis Garneau Sports is instituting a minum advertised price policy in Canada, effective Nov. 1. The company enacted a similar policy in the U.S. in 2012.

Posted in North America Tagged MAP
Posted August 5, 2014

ASPEN, Colo. (BRAIN) —POC is now using Channel IQ's third-party MAP enforcement services. Channel IQ will police advertised retail prices for the Swedish brand's products. The company also has recently hired 13 outside sales reps in the U.S. to service bike retailers.

Posted in North America Tagged MAP
Posted July 30, 2014

LAGUNA BEACH, Calif. (BRAIN) — Crankbrothers has enacted a minimum advertised price (MAP) policy and a new e-commerce sales policy, each effective immediately.

Posted in North America Tagged MAP
Posted June 16, 2014

LAGUNA HILLS, Calif. (BRAIN) — Join the BRAIN crew on the roads and bike paths of the Beehive State in the June 15 issue, featuring our Salt Lake City Dealer Tour.

Posted in Retail News Tagged MAP / BRAIN News / From the Magazine
Posted May 12, 2014

MUKILTEO, Wash. (BRAIN) — Full Speed Ahead released a revised minimum advertised price policy late last week and said it has initiated zero-tolerance enforcement for abusers. Violators of the policy will be not be eligible for future purchase of FSA products until further review, the company said in a release.

Posted in North America Tagged MAP
Posted May 6, 2014

MACON, Ga. (BRAIN) — As of May 1, Thomson Bike Products is requiring retailers to have signed its minimum advertised price and online sales policies before they can order products from the company's distributors.

Posted in North America Tagged MAP
Posted March 6, 2014

HOLSTEBRO, Denmark (BRAIN) — Danish bearing maker CeramicSpeed has implemented a minimum advertised price policy and announced a new industry employee purchase program.

The company said the new MAP policy, which went into affect March 1, is intended to protect dealers.

Posted in North America Tagged MAP
Posted January 28, 2014
'The pace won't slow down,' Amazon.com exec tells panel.

MARINA DEL REY, Calif. (BRAIN) — The challenge of doing business in a rapidly changing retail environment was the central topic of the State of Multisport Retail panel at the Triathlon Business International North American Annual Conference held in Los Angeles this week.

Posted in North America Tagged Triathlon Business Conference / MAP
Posted January 22, 2014

SANTA BARBARA, Calif. (BRAIN) — VP Components has adopted a Minimum Advertised Price policy, the company announced Wednesday.  

Posted in North America Tagged MAP
Posted January 9, 2014

CHICAGO (BRAIN) — Abus Mobile Security has a new MAP policy effective immediately. The German lock brand with offices in Chicago first implemented a MAP policy in 2011.

Posted in North America Tagged MAP
Posted December 26, 2013

MADISON, WI (BRAIN) — Planet Bike has revised its minimum advertised pricing policy to limit the sale of its accessories on auction sites. The new guidelines also set the minimum advertised price at 5 percent below MSRP. In the past this has ranged between 10 to 20 percent.

Posted in North America Tagged MAP
Posted October 11, 2013

NORTH ATTLEBOROUGH, MA (BRAIN) — Todson, Inc. , which recently updated its minimum advertised pricing policy for its Topeak accessories line, has now done the same for its OnGuard locks.

Posted in North America Tagged MAP
Posted October 3, 2013

NORTH ATTLEBOROUGH, MA (BRAIN) — Todson Inc. has updated its minimum advertised pricing policy for Topeak products for the 2014 season. The new policy pins the minimum advertised price at MSRP. The previous policy allowed retailers to discount Topeak products by 20 percent off MSRP at any time.

Posted in North America Tagged MAP
Posted July 29, 2013

SUN PRAIRIE, WI (BRAIN) — Challenge has added a Buy Local Now button to its website, Challengetech.it.

Posted in North America Tagged MAP
Posted May 31, 2013

GIFU, Japan (BRAIN) — Minoura is joining the long list of bike industry suppliers to institute a Minimum Advertised Price Policy.

Posted in North America Tagged MAP
Posted May 16, 2013

MANCHESTER, NH (BRAIN) — The Bike Cooperative is working with Channel IQ to offer its supplier partners discounts on MAP monitoring and enforcement, dealer verification, and detection of gray market and counterfeit goods and unauthorized dealers. 

Posted in North America Tagged MAP
Posted May 2, 2013

NEWBURY PARK, CA (BRAIN) — Giant outlined a new unilateral minimum advertised pricing policy in a letter that went out to dealers this week.

Posted in North America Tagged MAP

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