Marc was in the second month of a four-month kayak trip exploring the nooks and crannies of Baja’s 800-mile coastline when he received a cryptic message from home. Call Bill Tanler. A quick phone call from Bahia de Los Angeles and the deal was struck. They would launch Bicycle Retailer & Industry News in January 1992. Tanler, who passed away from a heart attack in 1999, lived to see BRAIN become the dominant trade magazine in the industry. Sani, who now serves as publisher, has helped steer the magazine over the years through several wrenching corporate transitions. Sani is a former wire service and newspaper reporter who thrives on news whether in print or on the web. He became interested in cycling and joined a local cycling club in the mid 1980s, but candidly admits that skiing is his first love and cycling was one way to stay in shape for backcountry powder.
All articles by Marc Sani
STEAMBOAT SPRINGS, Colo. (BRAIN) — Michael Kelley, one of the original founders of the International Mountain Bicycling Association (IMBA) and now age 71, said the electric mountain bike he has been riding has renewed his interest in mountain biking.
STEAMBOAT SPRINGS, Colo. (BRAIN) — Jim Lowry and Tom Tyler’s proposal for an underground mountain bike park is a one-of-a-kind venture. And IMBA is embracing it with open arms.
STEAMBOAT SPRINGS, Colo. (BRAIN) — IMBA’S biennial World Summit kicks off Thursday in this Colorado Rocky Mountain resort with panels ranging from risk management to how best to manage volunteers.
SALT LAKE CITY (BRAIN) — Ross Evans and his dad, Art, are at Outdoor Retailer's Summer Market to keep the utility side of cycling front and center as retailers stream past their booth outside the Salt Palace.
SALT LAKE CITY (BRAIN) — Anyone looking for a hotel room or a car to rent in this capitol city on the flank of the Wasatch Range can forget about it.
SALT LAKE CITY (BRAIN) — As executive director of the National Bicycle Dealers Association, Fred Clements had a chance to reflect on issues facing the 13 dealers visited during a three-day tour of Utah's Wasatch Valley.
TAIPEI, Taiwan (BRAIN) — Taiwanese executives with factories near Ho Chi Minh City, Vietnam — where rioters looted or destroyed dozens of businesses including some in the bicycle industry — are expected to quickly get production lines back in operation barring further assaults.
SEATTLE (BRAIN) — A major shake-up in staffing at Accell North America has resulted in a variety of layoffs, new hires and promotions that affects the company's key bicycle brands as well as Seattle Bike Supply, a longtime distributor of bicycles, parts and accessories.