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Sport Beans’ new protein crisps

Published August 19, 2013

FAIRFIELD, CA (BRAIN) — Sports Beans has launched new Protein Recovery Crisps formulated to rebuild muscle following intense training or competition.

Sport Beans Protein Recovery Crisps combine two sources of protein — whey and pea — in a bite-sized crisp. The texture mimics a malt ball.

The centers are covered in a layer of whey protein and sealed with a thin shell. Each 1.5-oz. bag provides 10 grams of protein — more than a serving of milk.

The new crisps come in vanilla, chocolate or berry smoothie flavors and are perfect for replenishing the body after endurance activities such as running, cycling and swimming.

“This is a natural expansion to our Sport Beans line,” said Rob Swaigen, vice president of marketing for Jelly Belly Candy Company. “Now athletes can build their own personal fuel plans with a combination of Sport Beans Energizing jelly beans and our new Protein Recovery Crisps.”

Sport Beans Protein Recovery Crisps are gluten free, peanut free, OUD kosher certified, and contain calcium, vitamin B and vitamin D with flavors and colors from natural sources.

More info: www.sportbeans.com.

Retailers should contact Jelly Belly Candy customer service at (800) 323-9380.

 

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