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Rotor launches crank axle-based power meter, lowers pricing on previous meters

Published April 16, 2015

MADRID (BRAIN) — Creating a new category in the power meter market, Rotor Bike Components has introduced the INpower meter, which is integrated into the axles of the Spanish brand’s cranksets. 

INpower measures data from the cyclist’s left leg and is available in any 30-millimeter Rotor crank not just for road, but also for mountain, ’cross and triathlon/TT.

“We wanted to create a power meter that overcame current trends in power meter technology and could be transferred to other disciplines,” said Pablo Carrasco, head of research and development at Rotor and INpower’s inventor. “At the same time we wanted to leverage the benefits of QRings (Rotor’s ovalized chainrings) and build a sophisticated power meter that's fairly simple to use compared with other power meters out there.”

The company stated in a release: “With a nod toward Rotor’s flagship QRings, INpower features TORQUE 360 and Optimum Chainring Angle (OCA) pedal analysis, which help cyclists precisely and accurately assess force variations in their pedal stroke. TORQUE 360 and OCA values enable cyclists to orient their QRings around their distinct pedaling characteristics in order to take advantage of their most productive zone.”

Available in the U.S. starting in May, the meter is powered by a standard AA battery and, by virtue of being housed inside the bike’s bottom bracket shell, is protected from shock, crashes and contaminants, Rotor said. Cyclists who already own a set of Rotor cranks have the option to purchase only the crankarm. Left arms are priced at $779-$869, while cranksets are available at $959-$1,139. 

With the debut of INpower, Rotor has also adjusted pricing for its two crank-based power meters — Power and Power LT. Rotor Power is reduced to $1,599 from $2,400, while Power LT goes down to $1,079 from $1,490.

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