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Shimano grows S-PHYRE line with high-end apparel

Published January 17, 2017

OSAKA, Japan (BRAIN) — Following the introduction of high-end road and mountain bike shoes under the S-PHYRE brand last fall, Shimano is expanding the collection with performance cycling apparel including a racing skin suit, short-sleeve jersey, bib shorts, gloves and socks. WorldTour team LottoNL-Jumbo will race in S-PHYRE custom clothing and footwear this year.

The company says the new apparel was designed using proprietary knowledge gained from Shimano’s acquisition of Bikefitting.com and studies with hundreds of pro riders with the goal to maximize power transmission. The skin suit, short sleeve jersey and bob shorts are all manufactured in Japan.

The one-piece Racing Skin Suit uses a second skin fabric and variable density weaving structure to deliver a better fit, better aerodynamics, less weight, fewer seams and improved moisture management. It has a new winged design chamois that moves naturally with the body.

According to Shimano, the S-PHYRE Skin Suit was tested in the wind tunnel and saves 93 seconds over 40 kilometers when compared to a traditional jersey and bib short combination. It comes in sizes small through extra large, in black and at an MSRP of $349.99.

The Short Sleeve jersey features seamless shoulders with a 3D construction to reduce shoulder wrinkles and has a full-length zipper and anatomically placed pockets. It comes in sizes small through extra large, in yellow and black and at an MSRP of $199.99. 

The Bib Shorts use 100 percent knit construction and feature the new shock-absorbing winged chamois and woven leg grippers. They come in black, sizes small through extra large and retail for $219.99.

Rounding out the collection are S-PHYRE short-finger gloves (MSRP $59.99) and S-PHYRE socks (MSRP $21.99). The socks were released with the S-PHYRE footwear last fall to enhance the performance of the RC9 and XC9 shoes.

The S-PHYRE apparel will become available at select retailers in February.

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