SAN FRANCISCO, CA (BRAIN) — The Atom is a generator and battery that attaches to a bike's rear hub and has a USB port to charge cell phones or other devices, including tablets, cameras or GPS units.
MORGAN HILL, CA (BRAIN) — Specialized's Epic line features all-new carbon and aluminum frames designed to be the sport's lightest and most efficient full-suspension cross-country bikes.
SAN DIEGO, CA (BRAIN) — Australia-based trainer brand JetBlack is entering the U.S. market this season with the JetBlack Z1 Fluid HYDROGEL Trainer.
TORONTO, Ontario (BRAIN) — KindHuman is introducing a new affordable line of clothing to complement its higher-end offerings. The first piece in the new Aktive line is a limited edition Maccabi jersey.
BOULDER, CO (BRAIN) — Polar Bottle has reduced the retail price of its Polar Bottle Ergo — an insulated "lifestyle bottle" — by 20 percent.
Originally priced at $18.99, the Ergo is now available for a suggested retail price of $14.99.
BURBANK, CA (BRAIN) — Fixie maker Pure Fix is donating $100 from the sale of two special edition bikes to Charity:Water, an organization that funds water projects in developing countries.
PORTLAND, OR (BRAIN) — Rapha's special edition Team Sky Tour de France victory jersey will be available at the end of September.
WALNUTPORT, PA (BRAIN) — Originally launched in 1997 by Christopher C. Hoffman, CCH Racing is returning after a hiatus with a line of U.S.-made BMX race frames, handlebars, forks, stems and other products.
PORTLAND, OR (BRAIN) — Cycling rain gear maker Showers Pass is now offering a line of waterproof cases for tablets and smartphones.
The cases were created for year-round all-weather use for cyclists and other outdoor activities.
MADISON, WI (BRAIN) – The latest addition to the Saris Freedom family of tray-style hitch racks, the Freedom 4-bike doubles the capacity of the original Freedom.
CHIUDUNO, Italy (BRAIN) — Kask's new lightweight aero helmet, the Infinity, was developed with Team Sky and ridden by the team in this year's Tour de France.
FORT COLLINS, CO (BRAIN) — The new Trelock LS950 headlamp is designed for off-road night riding. Cantitoe Road claims it runs at full brightness for more than six hours.
PORT COQUITLAM, British Columbia (BRAIN) — Axiom’s Modular GrandTour panniers transform from “everyday” to “expedition” in seconds. The 30-, 45- and 60-litre ultrasonically welded bags have exterior waterproof pockets and compression straps.
CITY of INDUSTRY, CA (BRAIN) — The IronX is a rugged, waterproof and wearable HD camcorder that streams live video to mobile devices.
SALT LAKE CITY, UT (BRAIN) — ProBar’s first “non-bar” product, Bolt is a USDA-certified organic energy chew high in Vitamin B and caffeinated with organic yerba mate. Each pack contains 10 easy-to-digest organic gummies for quick energy, flavored with organic acai, pomegranate and blueberry powders.
BERKELEY, CA (BRAIN) — The Inside Line Equipment Transfer bag is made for racers to keep gear organized on the way to and from the race. It's made in the U.S. of U.S.-made materials.
EMERYVILLE, CA (BRAIN) — The latest Clif Bar flavor, called Sierra Trail Mix, is the first from the company to be made with cocoa grown on Rainforest Alliance Certified farms. The bars carry the Alliance's "frog" seal on the packaging.
HAUPPAUGE, NY (BRAIN) — Finish Line's new Max Suspension Spray is intended to reduce friction on suspension stanchions.
The company said Max smoothes out, quiets, and improves the performance of old and new forks, including those with coated stanchions.