ST. CHARLES, IL (BRAIN) — Sigma is now shipping its first GPS-enabled bike computers, the ROX 10.0.
The ROX 10.0 has GPS, ANT+ and power features. It offers route guidance and navigation, in addition to speed, cadence, altitude and heart rate functions.
DENVER, CO (BRAIN) — Sampson Sports' new Fondo pedals were developed to provide ease of use and high-performance.
MACON, GA (BRAIN) — Thomson's new titanium riser bar is 780mm wide with a 15mm rise. Backsweep is 8 degrees, upsweep is 5 degrees.
Thomson says that while titanium is not as light as carbon, it has "an unparralled ride. Strength and beauty count for something as well."
LAS VEGAS, NV (BRAIN) — CXHairs LLC is now accepting pre-orders for "Skills, Drills and Bellyaches: A Cyclocross Primer," a new book written by Bill Schieken and Dan Tille and featuring U.S. cyclocross champion Jeremy Powers.
RAPID CITY, SD (BRAIN) — Strider is offering a special edition Redline Strider under a licensing deal with Seattle Bike Supply, which owns the Redline trademark.
The BPA-free refillable Torpedo Hydration System 400 has a 26-ounce capacity and consists of an aero bottle, carbon mount and carbon cage with color-coordinated bite valve and spacers. Available with red or magenta accents.
Suggested retail: $134.95
WOODINVILLE, WA (BRAIN) — FSA plans to launch its first hydraulic mountain bike brakes at Eurobike next week, in XC Race and Trail versions.
BEAVERTON, OR (BRAIN) — Yakima's 2014 line includes two new hitch-mast bike rack models, the FullSwing and the FullTilt.
SUN PRAIRIE, WI (BRAIN) — Challenge is introducing a new cyclocross tire model in tubular and open tubular formats. The new Chicane tread pattern is optimized for fast course conditions and was developed with top British racer Helen Wyman. Wyman won the European championships on prototype Chicane tires.
FAIRFIELD, CA (BRAIN) — Sports Beans has launched new Protein Recovery Crisps formulated to rebuild muscle following intense training or competition.
Sport Beans Protein Recovery Crisps combine two sources of protein — whey and pea — in a bite-sized crisp. The texture mimics a malt ball.
ATLANTA, GA (BRAIN) — Wahoo Fitness on Thursday released its new PROTKT case and bike mount for the iPhone 5.
SUN VALLEY, ID (BRAIN) — Smith Optics is expanding into the bike helmet market with three models, including a new all-mountain helmet called the Forefront.
INDIANAPOLIS, IN (BRAIN) — Zipp has introduced two new bottle cage designs, one made of aluminum and one of carbon fiber.
RANCHO SANTA MARGARITA, CA (BRAIN) — Serfas new TSL-T1000 headlight is a lightweight, CNC aluminum 1,000-lumen headlight for mountain biking.
SEATTLE, WA (BRAIN) — VeloBody Shave Stick was designed to make it easy to keep cycling legs smooth and conditioned.
BURNABY, British Columbia (BRAIN) — Cannondale Pro Cycling team rider Ted King worked with Sugoi to develop a signature custom jersey, called, "King of the Road."
SUN PRAIRIE, WI (BRAIN) — Challenge is making its cotton-casing cyclocross tubular, previously available only to sponsored pro athletes, available for purchase.
MINNEAPOLIS, MN (BRAIN) — 45NRTH's new Fasterkatt shoe is designed for winter cycling, including cold weather cyclocross.
SAN FRANCISCO, CA (BRAIN) — The Atom is a generator and battery that attaches to a bike's rear hub and has a USB port to charge cell phones or other devices, including tablets, cameras or GPS units.