New Products
BEND, Ore. (BRAIN) — Deschutes Brewery has released a cyclocross-themed North American IPA, called HandUp. The limited edition brew marked Deschutes' sponsorship of Virginia's Blue Ridge GO Cross Race, held last weekend.
CHATTANOOGA, Tenn. (BRAIN) — Echelon Fitness expands its lineup of connected fitness products with the EX-5S Smart Connect Bike, EX-5 Smart Connect Bike, and Reflect 50-inch touchscreen.
TEMPE, Ariz. (BRAIN) — The Azure from State Bicycle Co. is a cruiser designed with a nod to "old-school with a touch of new." A step-through frame with a classic look and matching fenders highlight the bike's aesthetics.
KORBACH, Germany (BRAIN) — Continental has released two new tread designs for gravel bike use: the TERRA Trail and TERRA Speed.
MORGAN HILL, Calif. — LEM Helmets — manufacturer of performance cycling helmets for road, mountain, commute and kids — introduces its new Motiv Air cycling helmet.
Expanding on the success of last year, Rudy Project is pre-selling limited-edition Hawaiian-inspired helmets leading up to the Triathlon World Championships in Kona.
FOOTHILL RANCH, Calif. (BRAIN) — Bosch has updated the Kiox, its handlebar-mounted computer for e-bikes with Bosch drive systems, with an electronic bike lock system.
BOULDER, Colo. (BRAIN) — Mosaic Cycles' new RS-1 blends cycling’s oldest frame material with handmade tubing technology to create a modern steel road bike.
Even in this carbon and titanium age, many riders still prefer steel. This devotion is the reason Mosaic developed the RS-1 series.
MIAMISBURG, Ohio (BRAIN) — Batch Bicycles has announced a limited quantity release of its Lifestyle Bike model to dealers. This rigid fork mountain bike is priced at $299.99 and is intended for neighborhood trails and back-to-school use.
WILTON, Conn. (BRAIN) — After a 17-year hiatus, BMX Hall of Famer Dave Voelker has teamed with GT Bicycles once again. To celebrate the reunion, GT is releasing a special-edition dayglo orange 1987 Dyno Pro Compe, inspired by the year he turned pro for GT/Dyno.
Sklar Bikes is known for titanium and steel mountain bikes and all-road bikes, and this summer it's releasing a trail-focused model: the Sweet Spot hardtail.
NEWBURY PARK, Calif. (BRAIN) — Liv Cycling, the company dedicated to getting more women on bikes, added the new Avail AR to its line of endurance road bikes.
The all-road Avail AR offers tire compatibility up to 38c and more upright geometry. The bike also accommodates a rear rack.
LEADVILLE, Colo. (BRAIN) — Floyd's of Leadville is expanding its line with the new CBD Recovery Bar.
INDIANAPOLIS (BRAIN) — Silca's new Sicuro Capsule is a magnetically closing storage cage that bolts to the accessory ports on its Sicuro carbon cages.
Designed to offer storage for every-ride essentials, the thermoformed capsule is positioned below the downtube bottle with a zipperless closure.
SAN DIEGO (BRAIN) — 100% has added two new helmets to its mountain bike line.
The company said the Altec is the advanced rider's choice for a protective and ventilated all-mountain helmet. The Trajecta features class-leading performance and safety features in an enduro helmet.
FRANKFURT, Germany (BRAIN) — Tern's new HSD is a compact e-bike that can carry cargo and is designed for everybody.
EXETER, United Kingdom (BRAIN) — Hornit, the maker of the CLUB bike storage clip, is now offering the product in new sizes to fit a wider variety of tires. The CLUG is now offered in five sizes, fitting tires from 23-81mm wide.
BERLIN, Germany (BRAIN) — At Eurobike Media Days, Brose for the first time is offering a proprietary system comprising drive, control unit and battery.
DURANGO, Colo. (BRAIN) — Colorado Cola contains 35mg of caffeine per 100 calories; the company said it was "designed to provide all-day nutrition in a flavorful drink that will not upset the stomach."
SAN DIEGO (BRAIN) — SportRx, makers of custom prescription sport sunglasses and snow goggles for athletes, has introduced a limited-edition Oakley/SportRx Flak 2.0 XL.
SportRx has worked with Oakley for 12 years to offer prescription sunglasses and eyeglasses.
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