WHEAT RIDGE, Colo. (BRAIN) — The company behind Optic Nerve sunglasses and goggles is renaming itself and launching a second sunglass brand, to be called One by Optic Nerve.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has expanded its retail education schedule for this year's show.
QUEBEC (BRAIN) — Outdoor Gear Canada will be the exclusive distributor of Redline BMX bikes in Canada, starting with the 2015 model year. Redline is owned by Accell North America.
BERKELEY, Calif. (BRAIN) — Highway Two, a California-based distributor, is pledging to donate 1 percent of its sales to the National Interscholastic Cycling Association.
BERGERAC, France (BRAIN) — At the Tour de France's penultimate stage Saturday, Bianchi unveiled a new time trial/triathlon frameset that uses the company's Countervail vibration canceling technology.
The Aquila CV was raced by Team Belkin's Bauke Mollema and Laurens Ten Dam.
GOLDEN, Colo. (BRAIN) — Kask has hired Nat Ross as its North American brand manager, the Italian helmet brand has announced.
Ross will operate from Golden, Colorado.
PORTLAND, Ore. (BRAIN) — Nutcase Helmets will release a series of limited-edition helmets commissioned from three international artists.
PORTLAND, Ore. (BRAIN) — The Oregon Manifest’s Bike Design Project concluded on Friday with each team from participating cities — Chicago, New York, Portland, San Francisco and Seattle — unveiling its idea of the ultimate utility bike during reveal parties and events in each city. From now until Aug.
BOULDER, Colo. (BRAIN) — PeopleForBikes is expanding its support of IMBA, including becoming a top-level sponsor of the IMBA World Summit, to be held next month in Colorado.
SAN DIEGO (BRAIN) — Wheel brand Hermes Sport is returning to aftermarket sales following an 18-month absence during which it focused on OEM sales. The company is also moving production stateside.
LONDON (BRAIN) — Future plc, which in May sold off its cycling magazines and websites, including CyclingNews.com and BikeRadar.com, announced Friday that it is selling its last remaining endurance sports title, Triathlon Plus magazine.
HEERENVEEN, Netherlands (BRAIN) — Accell Group N.V. reported overall revenue gains for the first six months of the year. Revenue was up 4 percent to 506.2 million euros ($679.8 million), up from 503.8 million euros ($676.6 million) in the first half of 2014.
LONGMONT, Colo. (BRAIN) — Registration will open Aug. 5 for the industry races at the Clif Bar CrossVegas. The annual Wheelers & Dealers Race presented by Road Bike Action will be held Wednesday, Sept. 10, after the first day of the Interbike Expo.
PHILADELPHIA (BRAIN) — Philadelphia Mayor Michael Nutter along with representatives from Advanced Sports International (ASI) are promoting cycling, commerce and investment in the city during a six-day trip to France.
COLORADO SPRINGS, Colo. (BRAIN) — Registration has opened for USA Cycling's annual Bill Woodul Race Mechanics Clinic, a week-long class for experienced bike mechanics looking to learn how to do race support for teams or events.
WHEAT RIDGE, Colo. (BRAIN) — Optic Nerve Eyewear has restructured its sales and marketing team, with promotions including a new director of sales, sales manager and communications manager.
W. CONSHOHOCKEN, Pa. (BRAIN) — A committee of the standards-making organization ASTM is honoring Randy Swart, the director of the Bicycle Helmet Safety Institute with an Award of Merit and the title of fellow.
HELSINKI, Finland (BRAIN) — Mavic's sales have grown 10 percent in the first half of 2014, thanks especially to strong sales in the April-June period, the brand's parent, Amer Sports, announced Thursday.
LOS ANGELES (BRAIN) — Universal Sports Network will present live television and online coverage of this Sunday's inaugural La Course by Le Tour de France, a new women's race being produced by the Tour de France. The coverage will begin at 7:30 a.m. ET.