News

Posted April 13, 2017

LITTLE ROCK, Ark. (BRAIN) — The state of Arkansas has signed into law a new electric bicycle bill, HB 2185, making it the fifth state in the U.S., after California, Utah, Tennessee and Colorado, to pass e-bike legislation modeled after a pioneering California measure to create three classes of e-bikes.

Posted in North America Tagged Electric bike
Posted April 12, 2017
Many of the resorts involved offer recreational mountain biking and host bike festivals and races.

DENVER (BRAIN) — With two big mergers announced this week, the ski resort industry will soon be dominated by two huge companies.

Posted in North America
Posted April 12, 2017

EMMAUS, Pa. (BRAIN) — Rodale Inc. has named Leah Flickinger as editor-in-chief of Bicycling. Flickinger will provide direction for all brand editorial platforms, including print, web and social channels.

Posted in North America Tagged People / Media/Publishing
Posted April 12, 2017

DAYTON, Ohio (BRAIN) — Industry veteran Bruno Maier, most recently with RockyMounts, has taken a job at Huffy Corporation in Ohio. Maier previously worked for Huffy in the 1990s.

Posted in North America
Posted April 12, 2017
American Classic's 35th anniversary logo.

TAMPA, Fla. (BRAIN) — American Classic is planning a 35th anniversary celebration at next week's Sea Otter Classic, with cake, giveaways, discounts and a display of vintage American Classic parts on Saturday April 22 at 1 p.m. American Classic will be at booth #213 at the Sea Otter expo.

Posted in North America Tagged Sea Otter Classic
Posted April 12, 2017

PORTLAND, Ore. (BRAIN) — Showers Pass has reached a multi-year partnership with the International Mountain Bicycling Association and its Trail Solutions team.

Posted in North America Tagged Advocacy/Non-profits / Sea Otter Classic
Posted April 12, 2017

FOXBOROUGH, Mass. (BRAIN) — Todson is now distributing products from Flaér, a company that makes an automatic on-bike chain luber system.

Posted in International
Posted April 11, 2017

VENICE, Calif. (BRAIN) — Cycling computer startup OMATA has hired Ezra Shaffer as its head of marketing and commerce. The hire comes as the company prepares to release its Kickstarter-funded analog GPS speedometer, the OMATA One, this summer.

Posted in North America
Posted April 11, 2017

BATH, U.K. (BRAIN) — Shift Active Media, which operates the Global Cycling Network and Global Mountain Bike Network YouTube channels, has hired Will Fripp as a brand director.

Posted in North America
Posted April 11, 2017

PROVIDENCE, R.I. (BRAIN) — G-Form, known for its mountain bike protective gear, is getting into the baseball market with a line of protective gear and has announced a three-year partnership with the Boston Red Sox.

Posted in North America
Posted April 11, 2017

SAN MATEO, Calif. (BRAIN) — GoPro has introduced its first-ever trade-up program, offering U.S. consumers as much as $100 off a new HERO5 camera.

Posted in North America
Posted April 11, 2017

AMSTERDAM (BRAIN) — Accell Group announced Tuesday that it had received a takeover offer from Pon Holdings for 845 million euros ($895 million).

Posted in International
Posted April 11, 2017

NAMPA, Idaho (BRAIN) — Deity has hired industry veteran Silas Hesterberg as its new global distribution and OE manager.

Posted in International
Posted April 10, 2017

HELENA, Mont. (BRAIN) — A Montana House committee has removed an amendment that would have charged out-of-state bicycle riders a $25 fee — a proposal that might have been an April Fools joke.

Posted in North America
Posted April 10, 2017

MINNEAPOLIS (BRAIN) — Dero has moved to a new larger facilty with improved staff amenities.

Posted in North America
Posted April 10, 2017

GIRONA, Spain (BRAIN) — Ghost-Bikes, a German brand owned by Accell Group, is sponsoring three races in different disciplines at this year's Sea Otter Europe. The company is title sponsor of the event's MTB Marathon, International Cycling Tour and Enduro race in Riudarenes.

Posted in North America Tagged Sea Otter Classic
Posted April 7, 2017
Factor Bikes is sponsoring the Ag2R La Mondiale team.

CARLSBAD, Calif. (BRAIN) — Factor Bikes has hired industry veterans Richard Wittenberg, Jon Kameen and Antoine Berte as the company prepares for global sales expansion. Wittenberg and his business development firm Lucidity will serve as managing director and provide U.S. logistics support.

Posted in North America
Posted April 7, 2017

LITTLE ROCK, Ark. (BRAIN) — Giant Little Rock recently celebrated its grand opening, and the Giant and Liv dealer has designs on becoming a hub for Central Arkansas' booming cycling community and network of renowned trails.

Posted in Retail News
Posted April 7, 2017
New route will include a 24 percent grade hill and a gravel speed trap.
Bosch’s Brian Sarmiento competes in the 2016 Industry Challenge.

IRVINE, Calif. (BRAIN) — Organizers of the second annual e-MTB race at the Sea Otter Classic have created a course designed to challenge the electric bikes and their riders.

Posted in North America Tagged Electric bike / Racing & Sponsorship / Sea Otter Classic
Posted April 6, 2017

DENVER, Colo. (BRAIN) — Colorado Gov. John Hickenlooper signed HB 17-1151 this week, a bill defining a three-class system for electric-assist bikes depending on their top speed and whether the electric motor assists while pedaling.

Posted in North America Tagged Electric bike

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