IRVINE, Calif. (BRAIN) — Nearly 500 U.S. bike shops have signed up with BikeExchange, a service launched in Australia in 2007 that creates an online marketplace for bicycle products and ties into sales through bike shops.
Running a bike fit school is a business, but it's also advocacy.
SAN DIEGO (BRAIN) — Competitor Group Inc. has named John Bradley as its senior vice president of media, effective immediately.
COLORADO SPRINGS, Colo. (BRAIN) — A new smart eyewear brand, Solos has signed an agreement with USA Cycling that will give USA Cycling athletes access to its smart eyewear, which integrates a heads-up display and audio technologies.
LONGWOOD, Fla. (BRAIN) — BMX bike company Subrosa Brand is launching a promotion with thrash metal band Slayer. Subrosa will offer four new bike models with Slayer-approved custom head badges and color schemes.
MEMPHIS, Tenn. (BRAIN) — Clark Butcher, owner of Victory Bicycle Studio in Memphis, has teamed up with local nonprofit Carpenter Art Garden founder Erin Harris to open the Carpenter Street Workshop, a community bike shop.
DENVER (BRAIN) — DirtTri Magazine, a publication focused on off-road triathlons, recently won a local version of the popular "Shark Tank" TV show. The magazine also hired its first advertising sales rep.
BOSTON (BRAIN) — Vittoria Industries North America has announced that the Tsunami Sales Group will now represent Vittoria and its traded brands 3T and Selle Italia in the entire Southern California region.
BOULDER, Colo. (BRAIN) — Monday marks the first day of PeopleForBikes' National Protected Bike Lane Week. Protected bike lanes separate people on bikes from car and truck traffic with physical barriers such as planters or bollards.
BOULDER, Colo. (BRAIN) — Retail services company SmartEtailing is merging with Harvest Retail Marketing, a company that provides marketing, direct-mail and web services for bike retailers.
LIVERMORE, Calif. (BRAIN) — New retailers Chris Beratlis and Chris Bourguet recently celebrated the opening of My Buddy's Bike Shop in Livermore.
NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. and The Bike Cooperative have announced that the co-op's retailer members can earn rebates on their purchases of Marin's line of road, mountain, pavement and kids' bikes.
MADISON, Wis. (BRAIN) — Planet Bike has hired Jereme Noffke to join the company's sales and marketing team. Noffke joins Planet Bike from Saris Cycling Group where he most recently managed sales in the commercial parking division.
TAICHUNG, Taiwan (BRAIN) — Vision has opened a new carbon wheel factory in Taichung that the aero component maker expects to double its production capacity while also improving quality.
MONTRÉAL (BRAIN) — Dorel Sports reported that revenue dipped $12.4 million or 5.4 percent in the first quarter, to $216.5 million compared to $228.9 million last year. Organic revenue was down about 3 percent, accounting for the impact of foreign exchange rates.
SQUAMISH, British Columbia (BRAIN) — Experts from some major non-bike brands will speak about e-commerce, brand advocacy and other topics at the upcoming Whistler Bike 2016 conference, being held May 29-June 1.
DETROIT (BRAIN) — Detroit Bikes will assemble 3,000 bikes at its Detroit factory for the bike share operator Motivate, the companies announced this week.
PORTLAND, Ore. (BRAIN) — River City Bicycles has hired industry veteran Chris DiStefano to handle marketing and public affairs. DiStefano has more than 20 years of experience in the bike industry, most recently as communications director for Rapha North America.
SEATTLE (BRAIN) — MiiR has appointed JAM Collective as its PR agency of record. JAM Collective is a boutique agency specializing in public relations, social media and strategic partnerships.
SAN MATEO, Calif. (BRAIN) — GoPro posted its second consecutive quarterly loss Thursday, but its share price rose in after-hours trading as the action camera maker's revenue for the first quarter exceeded analyst expectations.