News

Posted February 6, 2017

BERKELEY, Calif. (BRAIN) — The National Interscholastic Cycling Association has added four new board members, done some organizational restructuring and added new staff to meet the needs of continued growth in high school mountain bike racing.

Posted in North America Tagged Advocacy/Non-profits / Racing & Sponsorship
Posted February 6, 2017

HONOLULU (BRAIN) — TEAM Unlimited LLC, the owner and producer of the XTERRA World Tour, has appointed Suunto as the official GPS sports watch of XTERRA in the United States and a marquee patron of the XTERRA Pan America Tour.

Posted in International Tagged Racing & Sponsorship
Posted February 3, 2017

TORONTO (BRAIN) — Cervélo Cycles appointed Robert de Jonge as its managing director effective Feb. 1. The company also announced that Jesse Porter had joined the company on Jan. 1 as global sales director.

Posted in International
Posted February 3, 2017
Bill Duehring

IRVINE, Calif. (BRAIN) — The coupling of a 110-year-old French winter sports brand and a teenaged American bicycle company was a perfect match, said Bill Duehring, president of Felt Bicycle.

Posted in International
Posted February 3, 2017
UPDATED: It all started at a bike shop, of course.

PHILADELPHIA (BRAIN) — Super Bowl viewers may see at least one bicycle during the ad breaks on Sunday (and on Youtube before and after the game). In a Skittles candy ad, retired NFL player Marshawn Lynch pedals an SE Bikes Fat Ripper around Houston.

Posted in North America
Posted February 3, 2017

IRVINE, Calif. (BRAIN) — Rossignol Group, the French ski company, has agreed to acquire Felt Bicycles.

Posted in International
Posted February 2, 2017
BRAIN photo.

ARLINGTON, Va. (BRAIN) — Trek Bicycle has acquired Revolution Cycles, with locations in and around Washington, D.C. Nearby Trek dealers are mostly positive about the move.

Posted in Retail News Tagged Mergers & Acquisitions
Posted February 2, 2017
Portable, pressurized shower system is marketed for use on people, gear and pets.

CARLSBAD, Calif. (BRAIN) — The  founder of RinseKit, a portable shower system, is appearing on Friday's Shark Tank program on ABC. The company, which alreadysells through more than 1,500 retail locations, is hoping to expand further with help from the program's investors.

Posted in North America
Posted February 2, 2017

SAN MATEO, Calif. (BRAIN) — GoPro Inc. on Thursday reported a widened fourth-quarter net loss of $115.7 million — its fifth consecutive quarter in the red — and a full-year loss of $419 million.

Posted in North America Tagged Earnings/Financial Reports
Posted February 2, 2017
Massachusetts builder has produced more than 30,000 frames since 1997.
The Seven staff.

WATERTOWN, Mass. (BRAIN) — In early 1997, a group of former Merlin Metalworks employees launched a new brand, Seven Cycles, with a plan to offer a wide array of custom bikes on a shorter timeline than Merlin and other builders. 

Posted in North America
Posted February 2, 2017
New Santa Fe Springs facility will replace current Long Beach and Huntington Beach warehouses and will serve ASI and Performance.

PHILADELPHIA (BRAIN) — ASI is leasing a 68,000-square-foot facility in Santa Fe Springs, California, that will replace its current offices and warehouse in Huntington Beach as well as a warehouse in Long Beach.

Posted in North America
Posted February 2, 2017

JUPITER, Fla. (BRAIN) — Velocomp has released a free firmware update for its PowerPod power meter. The new firmware improves the device's calibration accuracy and adds framework for a major forthcoming feature that Velocomp calls Real World Wind Tunnel.

Posted in Product/Tech
Posted February 2, 2017

CORTEZ, Colo. (BRAIN) — Mission Sports Group is now working with Mountain Bike Hall of Fame member and Olympian, Ruthie Matthes.

Posted in North America Tagged People
Posted February 2, 2017

SAN DIEGO, Calif. (BRAIN) — The growing UK nutrition brand Science in Sport has hired a general manager for North American growth and development.

Posted in North America Tagged People
Posted February 2, 2017

COLORADO SPRINGS, Colo. (BRAIN) — SRAM has taken its educational program on the road with STU2U.

Posted in North America
Posted February 2, 2017

LOS ANGELES (BRAIN) — Hollywood Racks has brought on Jen Dickson as its new sales manager for U.S. customers.

For the past nine years Dickson was the inside sales manager for KHS Bicycles. She has more than 18 years of industry experience working as a sales rep, mechanic, IBD buyer and manager.

Posted in North America Tagged People
Posted February 2, 2017

GRANCIA, Switzerland (BRAIN) — Ritchey International has brought Jeff Lockwood on board as marketing manager in Europe. Lockwood will be responsible for all aspects of marketing, branding and communications for Ritchey International.

Posted in International Tagged People
Posted February 2, 2017
The Chicago dealer show will move to a 100,000-square-foot space in Schaumburg, Illinois, next year.

ST. CHARLES, Ill. (BRAIN) — At the end of opening day on Wednesday, event staff had printed over 1,100 attendance badges and the show expects they will top 2,000 attendees by the end of the show.

Posted in Retail News Tagged CABDA
Posted February 2, 2017

SAUSALITO, Calif. (BRAIN) — U.S. cyclists itching to swing a leg over a Canyon bike will need to wait a little longer. The German consumer-direct brand is now aiming for a third-quarter launch into the U.S. market.

Posted in North America Tagged Omnichannel
Posted February 1, 2017

SAN MATEO, Calif. (BRAIN) — GoPro Inc. is again selling its Karma drone, which the company removed from the market in November because the drone would sometimes lose power and fall out of the sky, endangering those below. The company said it fixed the problem by redesigning the device's battery latch.

Posted in Product/Tech

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