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Posted May 31, 2011
GOLDEN, CO (BRAIN)—Feedback Sports is now the exclusive distributor of Squirt Lube in the United States.

Squirt Lube is a wax/water emulsion bicycle chain lubricant.

Posted in North America Tagged Distributor news
Posted May 31, 2011
KESWICK, Ontario (BRAIN)—The Bicycle Trade Association of Canada (BTAC) has teamed up with Tire Stewardship BC (TSBC) to launch a new bicycle tube and tire recycling program.

Posted in International
Posted May 27, 2011
MIDLAND PARK, NJ (BRAIN)—Sportique, a manufacturer of all-natural body and skin care products, has announced that The Hans Johnson Company will now be distributing Sportique products through the South Central United States.

Posted in North America Tagged Distributor news
Posted May 27, 2011
STAFFORD, VA (BRAIN)—After seven years in its current location at 100 Susa Drive, Revolution Cycles in Stafford, Virginia will be relocating to 2773 Jefferson Davis Highway, Unit 111, within the Aquia Park Center.

Posted in Retail News
Posted May 27, 2011
OXNARD, CA (BRAIN)—Albabici, importer and distributor of high-quality Italian cycling products, has added another brand to its line-up–Tiso Bike Components.

Posted in North America Tagged Distributor news
Posted May 27, 2011
WASHINGTON, D.C. (BRAIN)—Washington remains at the No. 1 spot in the League of American Bicyclists' annual Bicycle Friendly State (BFS) rankings, while many states suffer poor marks for low distribution of transportation funds towards bicycling projects and programs.

Posted in Industry News
Posted May 26, 2011
ENSCHEDE, The Netherlands (BRAIN)—Vredestein Tires announced plans Thursday to change its distribution model in the U.S., moving away from its existing relationship with Veltec Sports.

Posted in North America Tagged Distributor news
Posted May 26, 2011
Regular news will resume tomorrow, May 31.
Posted in North America Tagged BRAIN News
Posted May 26, 2011
MONTREAL (BRAIN)—Dorel Industries’ CEO Martin Schwartz spoke briefly to the company’s shareholders Thursday morning reiterating the success Dorel has seen in its bike division in recent months.

Posted in North America Tagged Earnings/Financial Reports
Posted May 26, 2011
KESWICK, Ontario (BRAIN)—The Bicycle Trade Association of Canada (BTAC) has officially opened its online doors to ExpoCycle 2011 retailer registration.

Posted in North America Tagged Tradeshows and conferences
Posted May 26, 2011
MORGAN HILL, CA (BRAIN)—Specialized has hired Steve Francisco for the newly-created role of chief marketing officer, overseeing the operation of the Specialized Global Marketing Group.

Posted in North America Tagged People
Posted May 25, 2011
WASHINGTON, D.C. (BRAIN)—Rep. Mary Bono Mack (R-CA) introduced a bill this week to the House Committee on Energy and Commerce that would ease the reach of a law limiting the amount of lead in children’s products, including bicycles.

Posted in North America
Posted May 25, 2011
BOULDER, CO (BRAIN)—SmartEtailing.com and Finish Line Technologies are now working together to bring Finish Line's instructive YouTube video to SmartEtailing clients' websites.

Posted in North America
Posted May 25, 2011
LAGUNA NIGUEL, CA (BRAIN)—DealerCamp has added the Dirt Grand Prix to its list of activities.

Posted in North America Tagged Events
Posted May 25, 2011
LEXINGTON, SC (BRAIN)—The Hawley Company is now distributing First Endurance and FuelBelt products.

Posted in North America Tagged Distributor news
Posted May 25, 2011
JOPLIN, MO (BRAIN)—A block-and-a-half was all that separated Bicycle Specialists from what has been labeled the deadliest single tornado since 1950.

Posted in Retail News
Posted May 25, 2011
OVERLAND PARK, KS (BRAIN)—Bollé is once again trying its hand at cycling-specific eyewear. The brand had cycling-specific gear for a short period in the late 1990s as well.

Posted in Product/Tech
Posted May 24, 2011
MORGAN HILL, CA (BRAIN)—Specialized has launched a comprehensive sustainability initiative by incorporating Outdoor Industry Association Eco-Index evaluation of their products during product creation, and leading a carbon fiber recycling coalition.

Posted in Industry News
Posted May 24, 2011
MADISON, WI (BRAIN)—The Heartland Velo Show is adding some new activities on August 27-28 at the Alliant Energy Center in Madison, Wisconsin.

Richard Schwinn will be making a presentation entitled “Schwinn Paramount – Handbuilt Legend."

Posted in North America Tagged Events
Posted May 24, 2011
Congrats to Gary Fisher on getting hitched over the weekend. To read sfgate's account of the Fisher nuptials from a distance, click on title and then "Visit Link."
Posted in North America

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