News

Posted December 12, 2012
Riders on a New York City green lane on BRAIN's Dealer Tour this summer

BOULDER, CO (BRAIN) — The number of protected bike lanes, also called "green lanes," in the U.S. has doubled in 2012 and is on track to double again next year, according to Bikes Belong.

Posted in North America
Posted December 12, 2012

BOSTON, MA (BRAIN) — BMC Switzerland is now working with Durango, Colorado-based Verde PR & Consulting for public relations in North America.

The company said the will focus on bringing added brand awareness to BMC’s domestic mountain, road and triathlon bikes, as well as sponsored riders.

Posted in North America Tagged People
Posted December 12, 2012

BOULDER, CO (BRAIN) — Trek Store of Boulder has been acquired by Elevation Cycles owner Nick Howe, former global road brand manager for Trek.

Posted in Retail News
Posted December 12, 2012

BOULDER, CO (BRAIN) —SRAM is working with SmartEtailing to add a "Buy Local Now!" button to many of the products on the component company's website. The buttons link to participating retailers and allow consumers to see which stores have the exact product they want in stock.

Posted in North America Tagged Web/Internet
Posted December 11, 2012

WASHINGTON, DC (BRAIN) — Suppliers imported 16.2 million bikes though October this year compared with 12.8 million bikes imported over the same period in 2011. Children’s bike categories are up 33 percent overall as retailers hope to get a bike under a lot of Christmas trees this holiday season.

Posted in Studies/Reports
Posted December 11, 2012

BOULDER, CO (BRAIN) — Power meter manufacturer Stages Cycling is sponsoring the Scott-3 Rox World Cup cross-country team, including Geoff Kabush, for 2013.

Posted in International Tagged Racing & Sponsorship
Posted December 11, 2012
John Bradley

MILL VALLEY, CA (BRAIN) — Journalist John Bradley is joining TRUE Communications, a public relations and marketing company that represents a variety of bike brands.

Bradley is former senior editor at Wired and Outside magazines.

Posted in North America Tagged People / Media/Publishing
Posted December 11, 2012

WASHINGTON, DC (BRAIN) — Yolanda Cade, the national PR and communications director for the American Automobile Association, will be the keynote speaker at next year's National Bike Summit.

Posted in North America Tagged Advocacy/Non-profits / Events
Posted December 11, 2012

IRVINE, CA (BRAIN) — Felt Bicycles has released a new iPad app on the Apple iTunes store. The app is intended to help improve communications between consumers, dealers, Felt's sales force and others. The company said the app will serve as a sales floor resource for its dealers.

Posted in North America Tagged Web/Internet
Posted December 11, 2012
Caley Fretz

BOULDER, CO (BRAIN) — Competitor Group Inc. has promoted Caley Fretz to tech editor for Velo magazine and VeloNews.com.

Posted in North America Tagged People / Media/Publishing
Posted December 11, 2012

NORCROSS, GA (BRAIN) — Lake Rudd Capital Partners has completed an agreement to purchase Blue Competition Cycles from its founders, Michael and Jay Skop, the companies announced Tuesday.

Posted in North America Tagged Mergers & Acquisitions
Posted December 10, 2012
New company specializes in testing rotating friction in bike parts
Smith in his lab Monday.

BOULDER, CO (BRAIN) — Visitors to Jason Smith's workshop — should they be far enough down the rabbit hole of bike geekdom to appreciate it — might be treated to a fairly eye-opening demonstration about bike chain friction.

Posted in Product/Tech
Posted December 10, 2012

BRADFORD ON AVON, United Kingdom (BRAIN) — Dr. Alexander Eric Moulton, the engineer and inventor who founded the Moulton bicycle company, died Sunday evening at age 92.

A statement from the company said Moulton died peacefully in the company of his family and staff. 

Posted in International Tagged People
Posted December 7, 2012
Cascade Fluidpro Power trainer

WOODINVILLE, WA (BRAIN) — A brand new stationary bike trainer brand being launched by a long-time LeMond Fitness executive is focusing on consumer direct sales in its first season.

Posted in North America Tagged Omnichannel
Posted December 7, 2012

WEST JORDAN, UT (BRAIN) — Reynolds Cycling is relocating its European service center from Germany to the Netherlands, partnering with high-end carbon wheel specialist mtb.

Posted in International
Posted December 7, 2012

BOULDER, CO (BRAIN) — After a 17-year run, Ray Keener has pulled the plug on his Selling Cycling retail staff training program. Keener said interest and support waned in recent years as industry suppliers began offering their own product training. 

Posted in North America
Posted December 7, 2012

FORT MYERS, FL (BRAIN) — New Fort Myers retailer The Bike Bistro is just as much a social space as it is a bike shop.

Posted in Retail News
Posted December 7, 2012

AVONDALE, AZ  (BRAIN) — SMS Distribution US, the distributor of Santini clothing and Cinelli official merchandise in the U.S., has moved its headquarters to accommodate growth after its first full year of operations.

Posted in North America Tagged Distributor news
Posted December 7, 2012

DUARTE, CA (BRAIN) — Dahon is broadening its business in Asia by opening its distribution network in China, Macau and Hong Kong to other Western brands. Its first partnership is with German accessories brand SKS.

Posted in International Tagged Distributor news
Posted December 7, 2012

COLORADO SPRINGS, CO (BRAIN) — Sixty mechanics graduated from USA Cycling's Bill Woodul Race Mechanics Clinic last weekend and are now eligible for a USAC mechanic's license.

Posted in North America Tagged Racing & Sponsorship

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