SAN DIEGO, CA (BRAIN)—In recent wind tunnel testing, Speedplay has discovered the aerodynamic importance of pedal choice.
BELLINGHAM, WA (BRAIN)—Seattle Bike Supply and KHS Bicycles have begun distributing Softride Bike Racks.
MONTREAL, Quebec (BRAIN)—Kempter Marketing Inc (KMI) has entered into a long term deal with Lapierre bikes to be the exclusive Canadian distributors of the France based bike brand.
KEYSTONE, CO (BRAIN)—Giant introduced a new range of stems, seatposts and handlebars this week representing the company’s first foray into the component business.
BY MEGAN TOMPKINS
PORTLAND, OR—Slate Olson never wants to ride a gravel road again.
Through the Rapha Continental, the performance apparel company’s pursuit of the most epic rides across the country, he has handled enough gravel descents to last a lifetime.
BY MARC SANI
ASPEN, CO—Last summer Michael Wamtler sold $79,000 worth of Storck bicycles in one week.
BY NICOLE FORMOSA
SUN VALLEY, ID—Dealers can expect more value-driven, price-conscious options for 2010 if product displayed at PressCamp is an indication.
Exhibitors at the June media event showed product in line with a more conservative approach toward consumer spending.
MILAN, Italy (BRAIN)—Luxottica sales were up 3.5 percent in the second quarter due in large part by the performance of Ray-Ban and Oakley.
KEYSTONE, CO (BRAIN)—Giant Bicycles emphasized weight and rigidity in its 2010 line of full suspension mountain bikes, which includes three new long-travel aluminum frame sets and two new short-travel carbon fiber bikes.
DUBLIN, Ireland (BRAIN)—The cycling equipment industry has formed the Global Organization of Cycling Equipment Manufacturers (GOCEM) with the objective of providing a unified voice for the cycling industry.
OLNEY, IL (BRAIN)—Magura USA has hired multi-time mountain bike champion and Olympian Ruthie Matthes.
SAN JUAN CAPISTRANO, CA (BRAIN)—Participants of the 2009 Outdoor Retailer Summer Market are optimistic about the opportunities for the outdoor recreation market and are committed to weathering the economic challenges together.
It's amazing! Ray Keener has still kept his summer retail job! To read more about his latest retail exploits, click on the link to the BRAIN Blog.
NEW YORK, N.Y. (BRAIN)—The Wacoal Sports Science Corporation (WSSC), makers of CW-X Conditioning Wear, has signed an agreement with Big Bear Sports to be the brand's new distributor in the United Kingdom and Republic of Ireland.
NEW YORK, N.Y. (BRAIN)—New York City Council has approved a bill requiring commercial building owners and managers to provide access for bicycles, according to the New York Times.
WATSONVILLE, CA (BRAIN)—After four years, Fox Racing Shox has launched its new Web site (click on link).
FORT MYERS, FL (BRAIN)—Former Colombian BMX team member Al Herrera has opened E & A Bicycles in Fort Myers, Florida.
Herrera previously owned cycling shops in Cali, Colombia. Since moving to the United States seven years ago, he has managed several cycling shops prior to launching E & A Bicycles.
"Hey pistolero, there is no 'i' in "team." What did i say in March? Lots to learn. Restated."
—Lance Armstrong (in none other than a Tweet), in response to Alberto Contador's comments on how he never has admired Armstrong and never will.
Congrats to Boa Technology president Mark Soderberg who took 1st at the U.S. Mountain Biking Championship. Click on link for full story.