MADISON, WI (BRAIN)—CycleOps Power has launched a new dealer program called the "CycleOps Power Training Course."
The CycleOps Power Training Course is a turnkey event to bring educational content to customers.
A group of Shimano employees tackle Bike to Work day together.
SANTA FE, NM (BRAIN)—BTI has inked an exclusive deal to distribute Italian protective gear manufacturer Dainese MTB's product line to North American retailers.
OSAKA, Japan (BRAIN)—Shimano’s sales were down, but the company still managed to increase its net profit by 3 percent over its first quarter ending March 31, 2009.
GOLDEN, CO (BRAIN)—Anthony Sloan, in charge of Yeti Cycles' Rocky Mountain demo program, passed away in his sleep on May 6. He was 37 years old.
BETHESDA, MD (BRAIN)—The Consumer Product Safety Commission denied the industry’s petition to exclude children’s bikes from a strict new lead law on Tuesday, but granted a two-year stay of enforcement giving manufactures a bit of breathing room to figure out how to best comply with the rule.
TAMPA, FL (BRAIN)—American Classic launched a new website to promote the company’s new branding and wheel products. The new site features the technology and captures the new image of the brand.
SAN JOSE, CA (BRAIN)—Look Cycle has introduced the Look 585 Trade Up Program.
Designed to get cycling enthusiasts onto the legendary 585, this program offers consumers a $500 credit towards the purchase of a 2009 Look 585 frame when they bring in their existing frame from any manufacturer.
VALENCIA, CA (BRAIN)—H3 Publications has hired Alan Davis as Decline magazine’s senior photographer.
Over 650 bell ringers filled a Boulder high school field last Saturday, raised over $18,000 to help a single mother of four fighting cancer, and shattered a world record.
VENTURA, CA (BRAIN)—Nema has hired Gregorio de Haro to develop and manage all of Nema’s export business.
SAN DIEGO, CA (BRAIN)—Gran Fondo USA LLC has announced the renewal of Colnago’s title sponsorship of Gran Fondo Colnago San Diego and the launch of the inaugural Gran Fondo Colnago Philadelphia in 2010.
TEMPE, AZ (BRAIN)—Titus Cycles has launched a free Garmin GPS promotion for its retailers centered around the cutting edge, 305 GPS enabled cycle-computer.
WASHINGTON, D.C. (BRAIN)—The U.S. Consumer Product Safety Commission, in cooperation with Dahon and REI, issued a voluntary recall of about 11,500 of the 2008 model year Dahon and REI Novara folding bicycles.
ASHLAND, OR (BRAIN)—United Bicycle Institute (UBI), responding to sold out classes and six month waiting lists, is expanding into a new classroom location at 3961 North William’s Avenue, Portland, Oregon. The school hopes to offer its first classes at the location by early August.
SUN VALLEY, ID (BRAIN)—Scott USA has partnered with DirtLabs for service of Ransom Equalizer shocks.
DENVER, CO (BRAIN)—MapMyRide.com, the Internet's premier provider of online mapping and training tools that helps cyclists of all levels achieve their health and fitness goals, and Versus, the exclusive cable television home of the Tour de France and the home of professional cycling in the U.S., have joined forces t
BOULDER, CO (BRAIN)—Leisure Trends Group (LTG) now has open enrollment for independent bicycle stores that want to join the nearly 200 dealers that have signed up for the new information service, which will begin publishing reports this summer based on point-of-sale transactional information beginning in June.
VANCOUVER, British Columbia (BRAIN)—Race Face Performance Products has launched a 'For Her' women's line as part of its 2009 Spring/Summer collection.
“It’s one of those things I feel good about. No. 1, I’m in the industry and I should be doing it. No. 2, it’s an accomplishment.”
—Steve Hawley, company owner and president of The Hawley Company, on his bike to work routine. Click on link for full story.