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Posted September 2, 2010

NORTH HOLLYWOOD, CA (BRAIN)—Torelli Bicycle Company has brought Crystal Talbot on board as national sales manager.

In this new position Talbot will be responsible for working on strategic expansion with the company's regional field representatives, as well as maintaining existing relationships.

Posted in North America Tagged People
Posted September 2, 2010

GREENVILLE, SC (BRAIN)—Hincapie Sportswear has hired Robert Snedden as retail sales representative for the brand in Texas.

Posted in North America Tagged People
Posted September 1, 2010

OGDEN, UT (BRAIN)—Utah based Enve Composites, formally Edge Composites, have announced their year-long development partnership with top UK aerodynamicist Simon Smart of Smart Aero Technology.

Posted in North America
Posted September 1, 2010

FRIEDRICHSHAFEN, Germany (BRAIN)—SRAM president Stan Day announced yesterday that SRAM is currently working on “breakthrough” e-bike technology, targeting its launch for Q1 of model year 2012.

Posted in North America Tagged Tradeshows and conferences
Posted September 1, 2010

"It allows you to maintain an identity on your bike without having to be subsumed by the sporting image or aggressive-commuter image."

Posted in North America
Posted September 1, 2010

WATERLOO, WI (BRAIN)—Trek Bicycle and The Luxembourg Pro Cycling Team Project have signed a long-term partnership agreement.

The new team, featuring brothers Frank and Andy Schleck, will be part of the Trek Family for 2011 and beyond.

Posted in North America
Posted September 1, 2010

LAGUNA HILLS, CA (BRAIN)—Bicycle Retailer and Industry News magazine is collaborating with SmartEtailing to bring content from its Interbike Show Dailies to consumers after the show.

Posted in North America Tagged BRAIN News
Posted August 31, 2010

SEATTLE, WA (BRAIN)—To highlight the energy and enthusiasm within the company and its users, Nuun will be introducing a new logo and branding initiative at Interbike.

Posted in North America
Posted August 31, 2010

DENVER, CO (BRAIN)—Primal Wear recently donated 1,000 custom Trips for Kids jerseys to Trips for Kids International.

Posted in North America Tagged Advocacy/Non-profits
Posted August 31, 2010

"He was a special man to me, to cycling, and to all of France. Laurent, we will all miss you."

Posted in North America
Posted August 31, 2010

SAN JUAN CAPISTRANO, CA (BRAIN)— This year’s Interbike show could be the last in Las Vegas as organizers contemplate a possible move to Anaheim, California, or Salt Lake City, Utah, for 2011 and beyond as well as earlier August show dates.

Posted in North America Tagged Tradeshows and conferences / Interbike
Posted August 31, 2010

FRIEDRICHSHAFEN, Germany (BRAIN)—Giro is officially in the shoe market. Backed by the resources that its parent company Easton-Bell can deliver, Giro is taking aim at the big three in cycling shoes—Shimano, Specialized and Sidi.

Posted in North America Tagged Tradeshows and conferences
Posted August 30, 2010

PHILADELPHIA, PA (BRAIN)—Kestrel Bicycles has re-entered the Canadian market with expanded distribution through Slipstream Athletics.

Slipstream Athletics will immediately start to distribute the Kestrel line of high-end road and triathlon bikes throughout Canada’s specialty bicycle retailers.

Posted in North America Tagged Distributor news
Posted August 30, 2010

SAN JUAN CAPISTRANO, CA (BRAIN)—The 2010 International Bicycle Expo in Las Vegas will kick off with a special press conference featuring keynote speaker U.S. Representative and Congressional Bike Caucus founder Earl Blumenauer of Oregon.

Posted in North America Tagged Tradeshows and conferences / Interbike
Posted August 30, 2010

VANCOUVER, British Columbia (BRAIN)—Race Face Performance Products has hired industry veteran John Pentecost.

Posted in North America Tagged People
Posted August 30, 2010

ARGENBÜHL, Germany (BRAIN)—The industry’s largest trade show kicks off today as Eurobike welcomes retailers and international media to its fourth annual demo day held on the grounds of Ratzenried School in Argenbühl.

Posted in North America Tagged Tradeshows and conferences
Posted August 30, 2010

Hydrapak Endurance Athletes Rebecca Rusch and Josh Tostado will be signing posters at Hydrapak's Interbike Booth 3025 on Wednesday, September 22, from 4:30 p.m. till the beer runs out.

Posted in North America
Posted August 27, 2010

Lazer Sport NV is excited to announce that the patented Lazer Aeroshell has won the prestigious Eurobike Award 2010. This award is given for particularly innovative design and above average product quality. The Aeroshell was debuted by the Katusha Professional Cycling Team at the 2010 Ronde van Vlaanderen.

Posted in North America
Posted August 27, 2010

BRANFORD, CT (BRAIN)—Action Sports Bicycle Center of Branford, CT, recently celebrated its grand opening, and despite a few scattered late summer rain showers, hundreds of customers were eager to experience the newest Giant Brand Store.

Posted in Retail News
Posted August 27, 2010

GREENWOOD VILLAGE, CO (BRAIN)—Pactimo LLC, a manufacturer of premium custom and retail sports apparel, has appointed Chris Bogue as vice president – retail sales. Bogue will
be responsible for expanding the Pactimo in-line brand into performance and independent channels both domestically and in Europe.

Posted in North America Tagged People

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