You can never have enough caffeine. At least, Cannondale didn't think so, offering four models of its 2009 Caffeine 29er (pictured is the Caffeine 2). New graphics and updates to the Lefty fork make this thing worth the price of admission.
WHISTLER, British Columbia (BRAIN)—Norco built its newest line of mountain bikes specifically for female riders, but don’t expect to see any pink decorating the bikes’ frames.
WATERLOO, WI, (BRAIN)—Trek Bicycle has launched the "Go By Bike Challenge," a national pledge campaign sponsored by 1 World 2 Wheels—Trek's cycling advocacy initiative—that challenges people to put down the car keys and instead go by bike.
TEMPE, AZ (BRAIN)—After 17 years in one location, Titus Cycles is moving its office and manufacturing facilities to a new facility in Tempe, Arizona.
The new space, which is only blocks from its current offices, will provide the company with much needed room to expand after three years of record growth.
MADISON, WI (BRAIN)—Michael Blang has joined Saris Cycling Group as national sales manager.
Blang has a strong background in sales management and leadership skills, which he developed in a long and successful career at AT&T.
Retailers: Are high gas prices fueling your sales?
BOULDER, CO (BRAIN)—The Selling Cycling web- and DVD-based staff training program recently set a new record by surpassing its 300,000th training incident for the 2008 season, according to Ray Keener, Growth Cycle President.
The success is the result of several factors, Keener said.
CARLSTADT, NJ (BRAIN)—Action Bicycle USA is now distributing Challenge Tires and Miche Components.
AGOURA HILLS, CA (BRAIN)—With more people ditching their cars for bikes, Gramicci is seizing the moment by launching an urban biking apparel line.
PORTSMOUTH, NH (BRAIN)—As of July 1, BaileyWorks is no longer solely owned by Jonathan Bailey. The 15-year-old messenger bag company recently got a cash boost to aid future growth and new owners who will provide operational and accounting expertise.
DOWNIEVILLE, CA (BRAIN)—The Downieville Classic has become the “it” event to go to on the industry calendar.
It turns out that Scott USA and Chris King Precision Components pair nicely off the bike as well.
NOVATO, CA (BRAIN)—Marin Bikes goal for the upcoming model year: fill in the line for 2009.
The Northern California company feels like it has accomplished just that with the addition of several new bikes. One of those new bikes is the 100-millimeter travel, full suspension Alchemist.
LORIA, Italy (BRAIN)—Bankrupt Italian stem and handlebar maker ITM is negotiating with several potential buyers for its brand name and equipment, and managers expect to announce an agreement within the next two weeks.
COLOGNE, Germany (BRAIN)—IFMA is ending its run as a stand-alone bicycle industry trade show.
Looks like Trek is getting into the vending machine business. This "Trek Stop" vending machine is a test unit set up in front of Machinery Row Bicycles in Madison, Wisconsin, where you'll find energy bars, patch kits, water bottles, etc.
DELTA, British Columbia (BRAIN)—Rocky Mountain Bicycles has appointed Charles Russell as its director of sales, marketing and products for the brand globally, effective Aug 5.
FRIEDRICHSHAFEN, Germany (BRAIN)—Erich Reiss, the man behind Eurobike, is now telling people to go fly a kite—or to surf one, more accurately. He’s floating the idea of Kiteworld Europe, a kite surfing trade fair, as an adjunct to next year’s Interboot boat and water sports show.
MIAMI, FL (BRAIN)—J&B Importers will now be distributing Hudz “Enhancement Brake Hoods."
Hudz come in an assortment of 12 different colors and four models to fit levers by Shimano Dura-Ace, Ultegra, SRAM and Campagnolo.