News
BOULDER, Colo. (BRAIN) — Organizers say they've registered more than 200 attendees for next month's Bicycle Leadership Conference, which will be held April 12-14 in Monterey, California.
ATLANTA (BRAIN) — Wahoo has issued a firmware update to its ELEMNT GPS bike computer, adding several new functions that work with some Shimano Di2 groups and SRAM's eTap drivetrain. The new firmware also adds support for muscle oxygen sensors.
BOULDER, Colo. (BRAIN) — The Pro's Closet's founders have sold a minority stake in the company to the investment firm Range Light LLC for $2.5 million and are preparing to launch its used bike trade-in program nationally.
RAPID CITY, N.D. (BRAIN) — Strider Bikes is working with the Raising Cane's Chicken Fingers franchise in Lincoln, Nebraska, to give away 120 Strider Bikes to local youth.
Raising Cane's is hosting a Giveaway Party to hand out the bikes on April 17 at their restaurant.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike plans a new showcase area and dedicated neighborhood on the show floor to help raise the profile of domestic manufacturers.
BOULDER, Colo. (BRAIN) — Implementing a succession plan that has been in the works for years, SmartEtailing founders Barry Brenner and Mark Graff announced their retirement this week.
CHICOUTIMI, Quebec (BRAIN) — Canadian bike maker Devinci Cycles is planning a bigger push into the California market. The company recently signed on a sales agency in San Diego that will provide six reps to cover the territory.
MORGAN HILL, Calif. (BRAIN) — Specialized Bicycle Components is recalling its Flux and Stix headlights and taillights due to potentially overheating, posing fire and burn hazards.
Models affected include:
BOULDER, Colo. (BRAIN) — Stages Cycling is now supplying the official power meter and indoor bikes to USA Cycling. The agreement covers USAC's developmental programs and the USA Cycling Team on the road and track for the 2016 season, including the Rio Olympic Games.
CHICAGO (BRAIN) — SRAM one-ups the 1-by market with its newly announced Eagle 12-speed drivetrain, boasting a 10-50T cassette.
PARK CITY, Utah (BRAIN) — The Sweden-based snowsports and bike brand POC has moved its North American offices from Salt Lake City to Park City following its sale last year to Investcorp.
LITTLE ROCK, Ark. (BRAIN) — Tony Karklins, along with a few other investment partners, has acquired the tooling, machinery and intellectual property from Montreal-based Guru Cycles and plans to set up a composite/carbon factory in the U.S.
WALTHAM, Mass. (BRAIN) — Miso Partners, an outside sales and marketing agency in New England, is growing with the addition of two new partners. Miso represents leading brands including Felt Bicycles, Cycles Devinci, Race Face, Küat and Bonk Breaker.