News

Posted March 17, 2016
Paraskevin on a Bianchi.

HAYWARD, Calif. (BRAIN) — Bianchi is joining forces with U.S. Olympian Connie Paraskevin's Connie Cycling Foundation to get kids on bikes. As part of the program, Bianchi will supply its Pista track bikes for use in the program's training clinics.

Posted March 17, 2016

BURBANK, Calif. (BRAIN) — Pure Fix, which sells bikes online and through more than 400 brick-and-mortar retailers in the U.S., is now offering online bike buyers three ways to get their bike.

Posted March 17, 2016
The brand is expanding on a long-standing relationship in new five-year agreement.
l to r: Pat Cunnane, Arlenis Sierra and Jose Manuel Pelaez,

PHILADELPHIA — Fuji Bikes is expanding on a 30-year relationship with the Cuban national cycling team, inking a five-year, $200,000 agreement to sponsor the team and supply it with 10 bikes per year.

Posted March 17, 2016
Chain Reaction is promoting the new rule.

WASHINGTON, D.C. (BRAIN) — Dealers and distributors could feel the bite from a one-sentence provision in a 160-page trade bill that, in effect, has made it easier for consumers to buy more bicycle parts and accessories from foreign websites.

Posted March 16, 2016

OGDEN, Utah (BRAIN) — Mavic has announced its first all-carbon clincher wheelsets — the aero 40-millimeter-deep Cosmic Pro Carbon SL C and lightweight 25-millimeter Ksyrium Pro Carbon SL C.

Posted March 16, 2016
Compass now owns a third of Fox.

WESTPORT, Conn. (BRAIN) — Suspension brand Fox Factory has bought back some shares from its previous parent company, Compass Diversified Holdings. Compass' share in Fox has been cut from 41 percent to 33 percent.

Posted March 16, 2016

CHICAGO (BRAIN) — SRAM is recalling nearly 57,000 Zipp front hubs sold in the U.S. and Canada because a flange can fail. Separately, the company is recalling about 6,400 quick release levers because they can fail to engage in the closed position.

Posted March 16, 2016

BOULDER, Colo. (BRAIN) — Club Ride Apparel has named Momentum Media PR as its public relations agency of record.

Posted March 16, 2016

DENVER (BRAIN) — High-end bike brand Guerrilla Gravity, previously sold exclusively consumer direct, is launching a dealer sales program it calls Shop Direct.

The program allows consumers to order complete custom GG bikes from participating brick-and-mortar stores. 

Posted March 15, 2016

VANCOUVER, British Columbia (BRAIN) — Mobile bike shop Velofix is expanding to 41 locations with the addition of franchises in Canada and across the U.S.

Posted March 15, 2016

LAKE OSWEGO, Ore. (BRAIN) — Yakima has promoted Jason McGibbon to vice president of sales and Chris Sautter to Product Development Center director, a new role at the rack and cargo product maker.

Posted March 14, 2016

BOULDER, Colo. (BRAIN) — Registration has opened for the Better Bike Share Conference in Philadelphia, which will bring together city leaders, businesses, advocates, neighborhood leaders and social justice groups to discuss making bike share more accessible to underserved communities.

Posted March 11, 2016

REDLANDS, Calif. (BRAIN) — Footwear brand Five Ten is now accepting payment from its Canadian retailers in Canadian dollars.

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