News

Posted March 6, 2017

SALT LAKE CITY, Utah (BRAIN) — The North American Handmade Bicycle Show will donate $1 from the sale of each admission ticket at next week's show to the Trips For Kids Initiative.

Since 1988, Trips For Kids has helped disadvantaged kids discover the joy of mountain biking.

Posted in North America Tagged Advocacy/Non-profits / North American Handmade Bicycle Show
Posted March 6, 2017
Allied uses the Innegra fiber in three locations on its Alfa frame.

LITTLE ROCK, Ark. (BRAIN) — Allied Cycle Works has reached an exclusive agreement with Innegra Technologies, which makes a fiber material that Allied uses in its Alfa road frame.

The companies said the exclusive joint development partnership will bring new technology to the cycling industry.

Posted in North America
Posted March 6, 2017

BERKELEY, Calif. (BRAIN) — Roxanne Vogel has joined Gu Energy Labs as sports nutritionist, a new position for the company.

Posted in North America Tagged People
Posted March 6, 2017

BOSTON (BRAIN) — Vittoria Industries North America has added Mike King to its growing roster of athletes and ambassadors.

Posted in North America Tagged Racing & Sponsorship
Posted March 6, 2017

LOUISVILLE, Colo. (BRAIN) — Pearl Izumi has hired Chris Sword as president. He replaces Mike O'Connor, who served as president of the Shimano-owned company before retiring in December 2016.

Posted in North America Tagged People
Posted March 6, 2017

ZWOLLE, Netherlands (BRAIN) — The Italian distributor Larm is now carrying FFWD's product line. 

Posted in International
Posted March 3, 2017

SUN VALLEY, Idaho (BRAIN) — A documentary about Rebecca Rusch's 1,200-mile attempt to ride the historic Ho Chi Minh trail through Vietnam, Laos and Cambodia will premiere in the athlete's hometown of Sun Valley this month.

Posted in North America
Posted March 3, 2017

ROCHESTER, N.Y. (BRAIN) — Blackout Distribution and Cinema BMX have recently hired Harley Haskett as the new creative director for both brands.

Posted in North America Tagged People
Posted March 3, 2017

GIRONA, Spain (BRAIN) — Organizers of the Sea Otter Europe Costa Brava-Girona Bike Show said they have more than 200 brands confirmed for the festival's Expo area.

Posted in International Tagged Sea Otter Classic
Posted March 3, 2017

ST-AUGUSTIN-DE-DESMAURES, Québec (BRAIN) — Canadian mountain biker Geoff Kabush is planning a year of chasing race adventures around the globe on a new one-man sponsorship program with title sponsors Scott Sports and Maxxis.

Posted in North America
Posted March 3, 2017

GOLDEN, Colo. (BRAIN) — Feedback Sports LLC has promoted two employees: Jeff Nitta and Katie Macarelli. 

Posted in North America
Posted March 3, 2017

IRVINE, Calif. (BRAIN) — Dave Cullinan, a former world champion downhill racer who has been Troy Lee Design's national sales manager, is joining Rokform as its new vice president of business development.

Posted in North America
Posted March 3, 2017

ALISO VIEJO, Calif. (BRAIN) — Highway Two has named two new company-direct territory managers in California.

Posted in North America Tagged People / Sales Reps
Posted March 2, 2017

SEATTLE (BRAIN) — Chuck Wurster, the vice president of RacerMate Inc., announced Thursday that the company was ending production of its CompuTrainer smart trainer. Wurster said RacerMate will continue to manufacture its Velotron ergometer, which is used in research settings.

Posted in North America
Posted March 2, 2017
This issue's question: What do you do to improve operations and profitability in your store?

LAGUNA HILLS, Calif. (BRAIN) — State of Retail is one of the most consistently read departments in Bicycle Retailer's print magazine. In each issue 10 retailers weigh in on topics that affect their business, the industry and their communities. BRAIN is now publishing a version of the column online, allowing readers to respond in our comments section.

Posted in Retail News Tagged State of Retail / BRAIN News / From the Magazine
Posted March 2, 2017
A Bell Joy Ride in Knoxville last year.

SCOTTS VALLEY, Calif. (BRAIN) — For its second year, Bell is expanding its Bell Joy Ride program from eight to 12 markets. The program's mission is to get more women mountain biking, more often.

The expansion means the addition of six new ambassadors and four new regions.

Posted in North America
Posted March 2, 2017
A Fatback Skookum.

VALLEJO, Calif. (BRAIN) — Wren Sports has announced a new distributor in France and increased OE spec for its fat-bike suspension fork.

Ultimate Cycle Distribution has been named Wren's exclusive distributor for France.

Posted in North America
Posted March 1, 2017
An image from one of SRAM's patents involved in its suit against Fox.

CHICAGO (BRAIN) — Fox Factory and SRAM are battling in courts in Illinois and California over several patent infringement suits involving the companies' brands. Fox Factory told investors Wednesday that the litigation cost the company $2.75 million last year.

Posted in North America
Posted March 1, 2017

SANDY, Utah (BRAIN) — Reynolds Cycling has hired Jonathan Reese as its new director of global marketing. He joins Reynolds from outside the cycling industry, having spent the last five years as senior director of digital marketing at ADP.

Posted in North America Tagged People
Posted March 1, 2017

SCOTTS VALLEY, Calif. (BRAIN) — Fox Factory Holding Corp. is reporting a 16.6 percent increase in revenue in its fourth quarter, capping a nearly 10 percent increase in sales for the company's full fiscal year, which ended Dec. 30, 2016.

Posted in North America Tagged Earnings/Financial Reports

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