News
NEWPORT, Vt. (BRAIN) — Gilles Lalondes has returned to Louis Garneau USA as a sales representative for the New England territory.
CHARLOTTE, N.C. (BRAIN) – Patrick Brady, the publisher of RedKitePrayer.com, will be the chief judge at the North American Handmade Bicycle Show, which opens here on March 14.
WATERLOO, Wisc. (BRAIN) — Trek opened up registration Feb. 1 for its series of women's mountain bike skills camps and quickly was overwhelmed with the response, the company said.
LONG BEACH, Calif. (BRAIN) — Consumer electronics giant Pioneer Electronics is introducing a new power meter, slightly different from what the company showed at last year's Interbike.
SAN RAFAEL, Calif. (BRAIN) — Trips for Kids' 16th annual "Meet the Mountain Bike Pioneers Bash," held last weekend, raised $1,400 for Trips for Kids and the NorCal High School Cycling League.
Webrooming is when a customer starts their shopping on-line to gather information, but uses that information to visit a local brick-and-mortar store to buy.
MORGAN HILL, Calif (BRAIN) — Close to 135,000 people have viewed Donny Perry's slide presentation comparing bike mechanics' annual salary to what an average high school dropout makes in a year (spoiler alert): According to one source, the bik
LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News is looking for new product information and news to include in its annual Sea Otter Festival & Gear Guide that will be handed out at the four-day festival in April and distributed to retailers and BRAIN’s subscriber base before the event.
WILMINGTON, Del. (BRAIN) — Blue Bicycles has been named the "official bike" of the Eleonore Rocks Ambassador Team.
PHILADELPHIA (BRAIN) — Fuji Bikes and Breezer Bikes are accepting applications from dealers who would like to host an event on the brand's 6-month U.S. demo tour. The demo events are intended to provide dealers and consumers an opportunity to test the brands' latest products and technology.
VISTA, Calif. (BRAIN) — Haro Bikes has named Traffic GmbH as the distributor of Haro and Premium-branded products in Germany and Austria.
JACKSON, Wyo. (BRAIN) — PR firm Verde Brand Communications has created an action sports and lifestyle division, which is being led by Verde's Keith Cozzens.
VAN NUYS, Calif. (BRAIN) — Easton-Bell Sports, Inc. has agreed to sell its Easton baseball and softball business to Bauer Sports for $330 million, the company announced Thursday. It also said it is close to selling its Easton hockey business to "a third party."