SAN DIEGO (BRAIN) — Stromer USA has added several independent sales reps in key territories to better service its dealers. The changes are part of a plan to grow its dealer base in response to increased demand in the U.S. for its Swiss-designed lineup of speed pedelecs, the company said.
COVINGTON, Ga. (BRAIN) — Duro Tire, a division of Hwa Fong Rubber Industrial Co., has hired Chris Clinton to the newly created role of product marketing manager. Clinton most recently was Challenge Tire's sales and marketing manager.
BOSTON (BRAIN) — Canadian bike brand Opus Bicycles has signed a multi-year agreement with Vittoria Industries North America making VINA its exclusive distributor for the U.S. market.
THOMPSON, Conn. (BRAIN) — The New England Builders’ Ball hand-built bicycle show, held in conjunction with the KMC Cross Fest, is moving this year along with the cyclocross event from Providence, Rhode Island, to Connecticut’s Thompson Speedway. The move allows both events to expand.
CHATTANOOGA, Tenn. (BRAIN) — American Bicycle Group, the manufacturer of Litespeed and Quintana Roo bikes, has moved into a newly refurbished building in Chattanooga. The new building, at 40,000 square feet, provides 38 percent more space than its predecessor.
SCOTTS VALLEY, Calif. (BRAIN) — Giro Sport Design and Bell Helmets have announced a helmet trade-up program for consumers through the brands' authorized IBDs.
COSTA MESA, Calif. (BRAIN) — Professional bicycle mechanics, used bikes and e-bikes are the subjects of three all-new Super Seminars just added to the Interbike schedule by the NBDA for Thursday, Sept. 22. All Super Seminars are free of charge for Interbike attendees.
COLUMBUS, Ohio — Retailer Stuart Hunter, owner of four Roll: Bicycle Company locations, is making the move to online retail with his new custom bike program. The bike model is called the 1:Bike, and was recently launched on Kickstarter.
ALISO VIEJO, Calif. (BRAIN) — Highway Two has hired The Gold Agency to represent the distributor in Michigan and Northern Ohio.
CANTON, Mass. (BRAIN) — Lock brand Kryptonite is expanding into lights with a new line of USB-rechargeable front and rear models that will be available to U.S. independent bike dealers exclusively through Hawley.
WATERLOO, Wis. (BRAIN) — At Trek’s annual dealer event, held last week, the company pledged to donate a dollar from every Bontrager mountain bike tire sold to the National Interscholastic Cycling Association, and the company challenged retailers to match its contribution.
FAIRFAX, Calif. (BRAIN) — Jeff Archer, a North Carolina retailer and operator of the Museum of Mountain Bike Art & Technology, will be inducted into the Mountain Bike Hall of Fame at an event Oct. 1 at the Hall here.
SANTA FE, N.M. (BRAIN) — Bicycle Technologies International has donated $2,000 in proceeds from cycling events held this spring to benefit the Grand Unified Trail System, or GUTS plan.
NEW MILFORD, Conn. (BRAIN) — Euroline Inc., which has been the U.S. importer of Swiss-made Motorex industrial lubricants for 20 years, has now also been named the exclusive importer for the Motorex bike line.
AMES, Iowa (BRAIN) — North America Cycles has added seven new employees, in its sales, art, and marketing departments, the company announced Friday.
MUKILTEO, Wash. (BRAIN) — FSA announced it will stop using its Gravity mountain bike brand for its adjustable-height seatposts to prevent confusion with rival brand Gravity Dropper.
MORGAN HILL, Calif. (BRAIN) — Mat Brown, the former North American sales manager for Marzocchi USA, has joined Kali Protectives as territory manager for California.
Brown will be responsible for improving and developing the California market, working with Kali's outside sales reps.
COLORADO SPRINGS, Colo. (BRAIN) — Science in Sport, a nearly 25-year-old British sports nutrition brand, is making a push into the U.S. market this season. The brand is endorsed by the Tour de France-winning Team Sky and recently became the official sports nutrition supplier to USA Cycling.
DEER VALLEY, Utah (BRAIN) — Scott Sports hosted nearly 200 of its top U.S. dealers at an event here last week, showing off its 2017 model bikes and accessories.
For the first time at the annual event, members of the motocross media joined to attend a global unveiling of Scott's new Prospect goggle.
NORTH VANCOUVER, British Columbia (BRAIN) — Mountain bike apparel brand Sombrio has introduced a lifetime guarantee on its clothing. The guarantee covers apparel items against manufacturer's defects including tears or rips at seams and faulty stitching, zippers, Velcro or snaps.