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North America

Posted January 5, 2016

LEADVILLE, Colo. (BRAIN) — Mavic will provide neutral support to racers at this year's Leadville 100 mountain bike race, as well as at two other races in the Leadville Trail MTB series.

Posted in North America Tagged Racing & Sponsorship
Posted January 4, 2016

TEMECULA, Calif. (BRAIN) — Intense Cycles has hired Drew Engelmann in the newly created role of national sales manager. The new position was necessitated by the growth of Intense's U.S. dealer base over the past 18 months and corresponds with the addition of more outside territory reps, the company said.

Posted in North America Tagged People
Posted January 4, 2016

St. LAURENT, Quebec (BRAIN) — High-end custom bike brand Guru Cycles Inc. has filed for bankruptcy in Montreal, listing liabilities of CA$1.1 million ($789,000).

Posted in North America
Posted January 4, 2016
Meanwhile, Crested Butte, Colorado, will hold an un-official fat bike world championships.

OGDEN, Utah (BRAIN) — USA Cycling will hold its second-ever national championships for fat biking later on Feb. 27 in this town north of Salt Lake City. Ogden hosted the first national championships for the fast-growing activity last year. 

Posted in North America Tagged Racing & Sponsorship
Posted January 4, 2016
IRVINE, Calif. (BRAIN) — Hang Ten Bikes has announced a new minimum advertised price policy for all dealers that took effect Dec. 1. The policy applies to all bike products and extends to dealers selling in all channels of retail, including online.
Posted in North America Tagged MAP
Posted January 4, 2016

SAN DIEGO (BRAIN) — BMC USA and Crankbrothers are sponsoring a Southern California consumer mountain bike demo day and expo in Laguna Beach, California, this Saturday, Jan. 9.

Posted in North America Tagged Consumer Expos and Rides
Posted January 4, 2016

MADISON, Wis. (BRAIN) — A federal court in Wisconsin has ordered Split Pivot Inc. to pay Trek Bicycle $40,000 in legal costs following Split Pivot's failed patent infringement case against Trek. Trek had sought $318,000 in legal costs.

Posted in North America
Posted December 31, 2015

CALABASAS, Calif. (BRAIN) — Ride 2 Recovery will be involved with several road and mountain bike events in 2016 to provide its riders with a first step into the world of competitive cycling.

Posted in North America
Posted December 31, 2015

MADISON, Wis. (BRAIN) — Saris Cycling Group this year is creating consumer advocate programs for each of its brands, Saris, CycleOps and PowerTap. The program involves local bike shops, with consumer applicants to the program being asked to provide a bike shop as a reference.

Posted in North America
Posted December 30, 2015
Trek actually began online bikes sales in December.
LONGMONT, Colo. (BRAIN) — Trek Bicycle's announcement in August that it would soon begin online sales of bikes was the biggest story in the bike industry in 2015, generating more pageviews than any other article on BicycleRetailer.com.
Posted in North America Tagged Omnichannel & Consumer Direct Sales
Posted December 30, 2015
BOULDER, COLO. (BRAIN) — Organizers of the North American Handmade Bicycle Show will honor wheel innovator Steve Hed, who died last November, with a new annual award in his name.
Posted in North America Tagged Awards / North American Handmade Bicycle Show
Posted December 29, 2015

GREENVILLE, S.C. (BRAIN) — Michelin North America's bicycle tire unit has announced that Quality Bicycle Products will serve as the exclusive distributor for its products in the United States. Michelin has previously been offered by several U.S. distributors. 

Posted in North America Tagged Distributor news
Posted December 28, 2015

OZONE PARK, N.Y. (BRAIN) — Worksman Cycles has been appointed the exclusive U.S. distributor of Handy and Micah special needs cycles from Pacific Cycles of Taiwan.

Posted in North America Tagged Distributor news
Posted December 28, 2015

BLOOMINGTON, Minn. (BRAIN) — QBP is shipping its 35th annual catalog to dealers, who should be receiving it over the next two weeks.  

Posted in North America Tagged Distributor news
Posted December 28, 2015

LEXINGTON, S.C. (BRAIN) — Hawley has completed the restructuring of its western distribution center in Sparks, Nevada, and added additional resources.

Posted in North America Tagged Distributor news
Posted December 23, 2015

HAYWARD, Calif. (BRAIN) — Bianchi USA has hired Matt Jimerson to represent Bianchi for sales in the brand's Rocky Mountain territory, which includes Colorado, Utah, New Mexico, and Southern Wyoming.

Posted in North America Tagged Sales Reps
Posted December 21, 2015

FORT LAUDERDALE, Fla. (BRAIN) —  Velocare, a new-bicycle extended warranty provider in the U.S., has hired Erik DeKold as its national sales and marketing director. DeKold is a 17-year bicycle industry veteran.

Posted in North America Tagged People
Posted December 21, 2015

NORTH VANCOUVER, British Columbia (BRAIN) — X-Fusion Suspension has announced a new service center for Western Canada, SuspensionWerx, located in North Vancouver.

Posted in North America
Posted December 18, 2015

AMES, Iowa (BRAIN) — North America Cycles has hired Steven Harad as its director of sales. Harad will oversee the formation of a national sales force to begin selling parts, accessories, and bicycles to IBDs.

Posted in North America Tagged People
Posted December 17, 2015

ANAHEIM, Calif. (BRAIN) — Triathlon Business International has announced the lineup of speakers and panels that will address the needs and issues race directors face at the 6th annual TBI conference.

Posted in North America Tagged Triathlon Business Conference

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