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North America

Posted October 22, 2008

PORTLAND, OR (BRAIN)—Custom and team apparel from Castelli is now available from Castelli USA, which entered into an agreement with its Italian partner, to market and manufacture team gear in the U.S. The new business venture is named Servizio Corse.

Posted in North America
Posted October 22, 2008

SALT LAKE CITY, UT (BRAIN)—T International Mountain Biking Association needed to educate people about its global organization, so recently it turned to 3point5.com and its 95,000 registered users.

Posted in North America
Posted October 22, 2008

BOULDER, CO (BRAIN)—Broadcast dates for TV coverage of CrossVegas, the international cyclocross race held September 24 in Las Vegas, have been announced. The program airs on Altitude Sports and Entertainment Network:

Posted in North America Tagged Events
Posted October 22, 2008

Toga Bike's Dave Nazaroff has added a new support vehicle for his store's race team. Sort of. Dave, who's 6'3" and tips the scales at 200 pounds—give or take—bought the Smart Car to commute with his 8-year-old black Lab, Mr. Big, to the office.

Posted in North America
Posted October 21, 2008

PROVIDENCE, R.I. (BRAIN)—Industry exhibitors reported steady traffic during the first day of Interbike’s Outdoor Demo East held in Providence, Rhode Island.

Posted in North America Tagged Tradeshows and conferences
Posted October 21, 2008

ROSSANO, Italy (BRAIN)—Vittoria Industries North America will become Selle San Marco's exclusive U.S. distributor.

Vittoria Industries North America has beeen operated by Bikemine since April. Bikemine has distributed Selle San Marco for the past two years.

Posted in North America
Posted October 21, 2008

SAN JUAN CAPISTRANO, CA (BRAIN)—Outdoor Retailer (OR), a division of Nielsen Business Media, has signed Utah-based Soar Communications as its public relations agency of record.

Posted in North America
Posted October 21, 2008

SEATTLE, WA (BRAIN)—Wetsuit company Blueseventy has named Steve Nicholls as its new chief executive officer.

Posted in North America Tagged People
Posted October 21, 2008

"Long distance runner, what you holdin' out for?
Caught in slow motion in a dash for the door.
The flame from your stage has now spread to the floor
You gave all you had. Why you wanna give more?
The more that you give, the more it will take

Posted in North America
Posted October 20, 2008

PROVIDENCE, R.I. (BRAIN)—Interbike’s inaugural Outdoor Demo East starts this morning with about 60 industry exhibitors scheduled to show their wares to retailers at the two-day event.

Posted in North America Tagged Events
Posted October 20, 2008

KENT, WA (BRAIN)—With United Parcel Service and FedEx both recently raising its shipping rates for 2009, distributors will have to soon decide on the best course of action to take.

Posted in North America
Posted October 20, 2008

VALENCIA, CA (BRAIN)—For 2009, Road Bike Action Magazine will expand to nine issues.

After a successful 2008, highlighted by the launch of www.roadbikeaction.com in July, the magazine's slogan for 2009 has become “Nine Great Issues in '09."

Posted in North America Tagged Media/Publishing
Posted October 20, 2008

BIDDEFORD, ME (BRAIN)—Brands such as Trek and Fuji Bikes are partnering with college campuses, helping get the younger generation to class by bike instead of car.

Posted in North America
Posted October 18, 2008

HAMBURG, Germany (BRAIN)—The Deutschland Tour, Germany's biggest bicycle race, won't take place next year after organizers said controversy over doping made it impossible to raise funds.

Posted in North America Tagged Events
Posted October 18, 2008

ATLANTA, GA (BRAIN)—United Parcel Service will follow FedEx's lead, raising its shipping rates for ground to 5.9 percent and air to 4.9 percent.

Posted in North America
Posted October 18, 2008

LAGUNA HILLS, CA (BRAIN)—The Trade Watch imports table through June (October 1 issue, p. 63) contained errors in the road bike category and totals, changes and percentage changes for all categories combined.

Posted in North America Tagged BRAIN News
Posted October 18, 2008

"As in a poker game where the chips were concentrated in fewer and fewer hands, the others fellows could stay in the game only by borrowing. When their credit ran out, the game stopped."

—Marriner S. Eccles, 1951 (FDR's fed chairman)

Posted in North America
Posted October 18, 2008

WATERLOO, WI (BRAIN)—Will bike sales grow against the economy next year as they have during past economic downturns? The leaders of the largest specialty retail suppliers, Trek and Specialized, indicated they think so in emails they recently sent to their dealers.

Posted in North America
Posted October 16, 2008

WEXFORD, PA (BRAIN)—EU Cycle Imports is adding the Somec line of Italian made bikes and Fluid replenishment drink to its line up for 2009.

EU Cycle Imports will be the exclusive importer for Somec and will handle Midwest, Mid-Atlantic and Southeast distribution for Fluid.

Posted in North America
Posted October 16, 2008

TEMECULA, CA (BRAIN)—Intense Cycles has added new independent reps in selected areas throughout the United States.

New to the Intense rep force are Steven Jonsson in Northern California, Chris Gebhardt in New York/New Jersey and Andrew Ewas in New England.

Posted in North America Tagged People

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