Industry News
ASHEVILLE, NC (BRAIN) — Mountain bikers interested in trying before buying can now demo two of Cane Creek’s rear shocks via a new program launched by suspension system service and tuning company Suspension Experts.
MUNICH, Germany (BRAIN) — German trade show organizer ISPO has named one overall and seven category winners of its biannual "Bike Industry’s Best Start Ups" awards. The eight winners were selected from 188 entries, with the majority of product submissions coming from the e-bike and urban segments.
BOULDER, CO (BRAIN) — SmartEtailing has promoted Technical Support Manager Jon Jeffress to the newly created position of Senior Technical Specialist. Tech Specialist Paul Ribich was also promoted to fill Jeffress’ former position.
WASHINGTON, D.C. (BRAIN) — A first-of-its-kind report titled “The New Majority: Pedaling Towards Equity” shows that more women, youth, and minorities are getting on their bikes.
PHILADELPHIA, PA (BRAIN) — A three-year-old Pennsylvania brand is offering custom U.S.-made cargo bikes and electric bikes, bringing utilitarian options to consumers with specific needs.
AUSTIN, TX (BRAIN) — Soleus, a major supplier of sports watches to the running and fitness market, is entering the bike world with a GPS-enabled bike computer that will retail for $99.
BOULDER, CO (BRAIN) — The cycling industry marketing services company founded by Jasen Thorpe two years ago has a new name, a new website and a new employee.
St. LAURENT, Québec (BRAIN) —Vittoria Industries North America and Outdoor Gear Canada have each agreed to distribute Vittoria and Geax tires and Selle Italia saddles in Canada, the companies announced Tuesday.
ROCKY RIVER, OH (BRAIN) — More than 4,000 students at five schools in Cleveland’s suburbs rode to school during a three-week Bike to School Challenge that concluded Friday.
ANTWERP, Belgium (BRAIN) — Madison UK is the new distributor of Lazer helmets and eyewear in the U.K. and Ireland, Lazer announced Tuesday.
SANTA CRUZ, CA (BRAIN) — Women’s mountain brand Juliana Bicycles launched Tuesday, expanding the Juliana label from Santa Cruz Bicycles’ flagship women’s-specific bike—named after former racer Juliana Furtado—to a separate nine-model line.
AUSTIN, TX (BRAIN) — Nike will stop manufacturing Livestrong-branded products following the 2013 holiday season, ending a nine-year relationship that has pumped more than $100 million into the nonprofit founded by Lance Armstrong.
FERNDALE, WA (BRAIN) — Tire supplier Schwalbe North America has expanded its distribution center in the Pacific Northwest, adding 36,500 square feet of warehouse space.
BOULDER, CO (BRAIN) — The Outdoor Industry Association says a U.S. House budget proposal would have devastating impacts on the nation’s public lands and the economic benefits they generate.
CHATTANOOGA, TN (BRAIN) — This weekend's USA Cycling professional road and time trial championships are being held, for the first time in the event's 28-year history, in Chattanooga, Tennessee, after many years in Greenville, South Carolina.
NEWBURY PARK, CA (BRAIN) — Not long after Specialized unveiled its new wind tunnel, employees at Giant challenged the fellow Californian brand to a duel.
MONTREAL, Quebec (BRAIN) — Dorel CEO and president Martin Schwartz told shareholders at the company's annual meeting Thursday morning that despite the slow start to the year—which he attributed to bad weather that persisted through April—he remains confident that the recreational and leisure segment will
WASHINGTON, D.C. (BRAIN) — The League of American Bicyclists’ Women Bike program recently awarded $7,500 in grants to organizations in four cities in an effort to engage more women of all ages and from all backgrounds in cycling.
MILAN, Italy (BRAIN) — Italian eyewear company Luxottica Group reported this month that first-quarter sales for its wholesale division — in which Southern California-based Oakley is a key brand — jumped 7.5 percent compared with a year earlier to 781 million euros ($1 billion), helping propel overall comp
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