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North America

IRVINE, Calif. (BRAIN) — This Saturday Bosch eBike Systems is organizing public ride with 1984 Olympian Nelson Vails at the Santa Monica Electric Bike Expo in Southern California.

Tagged Electric bike

ALISO VIEJO, Calif. (BRAIN) — Highway Two has promoted Brendan Gecik to North American outside sales manager. Gecik has most recently been Highway Two's territory manager for Northern California.

Tagged Sales Reps

RAPID CITY, S.D. (BRAIN) — Strider Bikes has announced dates and locations for its 2017 Strider Cup, a national Strider Bike racing series for toddlers and children.

CARLSBAD, Calif. (BRAIN) — Australia-based compression clothing brand 2XU has named Brian Anderson the president of its North American subsidiary. 

WASHINGTON (BRAIN) — The U.S. Senate on Monday passed H.R. 4665, the Outdoor REC Act, which would instruct the Department of Commerce and federal land management agencies to provide statistics on how the outdoor industry, including bicycling, contributes to the U.S. economy. The legislation, which the House passed earlier this month, now goes to the president's desk.


BOULDER, Colo. (BRAIN) — Camber Outdoors is launching its first-ever fund drive Tuesday in partnership with #GivingTuesday, a global day of giving. The organization joins other bike-related non-profits, including Trips for Kids, which has participated in Giving Tuesday for several years.

CORTEZ, Colo. (BRAIN) — Mission Sports Group, a marketing company founded by former pro racer Michael Engleman, is now handling marketing and logistics for Tyler Hamilton Training and Tyler Hamilton himself.

Tagged Racing & Sponsorship

AUSTIN, Texas (BRAIN) — Triathlon Business International is taking submissions for the best published triathlon article and photo of the year, and best event and product videos of the year. The nominations are due by Dec.

LEVIS, Quebec (BRAIN) — Distributions Lyncée will begin distributing Onza tires to Canadian IBDs starting in February.

MENDHAM, N.J. (BRAIN) — Van Dessel Cycles has launched a new website allowing customers with pricey carbon wheels or carbon cockpits to integrate those components into bike builds, giving dealers greater flexibility to complete builds.

RANCHO DOMINGUEZ, Calif. (BRAIN) — KHS Inc. has hired Jerry Vanderpool as its new rep for Idaho, Montana and Wyoming. He is based out of Boise, Idaho.

Tagged Sales Reps

PORTLAND, Ore. (BRAIN) — Portland-based distributor Cyclone Bicycle has restructured its sales and management staff as the company said it is expanding its focus on exclusive brand partnerships.

LEXINGTON, S.C. (BRAIN) — Hawley has hired Ken Sheldon as a sales rep for Upstate New York. Sheldon, who officially started this month, has more than 20 years of sales experience in both the bicycling and skiing industry.

Tagged Sales Reps

WESTPORT, Conn. (BRAIN) — Following a secondary stock offering this week, Compass Diversified Holdings, the former majority owner of Fox Factory, now owns just 14 percent of the company.

BEND, Ore. (BRAIN) — Knight Composites has hired Tyler Robertson as its director of sales and marketing. Robertson will direct sales team expansion, as well as head up global marketing initiatives for the company.

Tagged People

NEWBURY PARK, Calif. (BRAIN) — Former mountain bike world champion and Liv Cycling ambassador Leigh Donovan is launching a new instructional video series: Intermediate Mountain Bike Skills 201, the follow-up to her Mountain Bike Skills 101 series.

Tagged Racing & Sponsorship

BURNABY, British Columbia (BRAIN) — Rob Moore, the director of engineering for Race Face and Easton Cycling, has died at 46, the company said. He died Sunday of an aggressive form of melanoma cancer, surrounded by his loved ones. He is survived by his wife Catherine and their three young children.

NEW YORK CITY (BRAIN) — Brompton Bicycle is running a 2-minute ad spot in Times Square. The campaign, the brand's first outdoor ad in the U.S., is aimed at city residents and visitors. The U.K.-based brand opened an office in Brooklyn last year. 

SANTA ROSA, Calif. (BRAIN) — The Cycling blog has begun soliciting voluntary reader subscriptions. The site also continues to accept advertising in what publisher Patrick Brady called an "NPR-style" model. 

Tagged Web/Internet / Media/Publishing

NORTH VANCOUVER, British Columbia (BRAIN) — Knolly Bikes is launching an online sales program for its bikes that includes its IBD clients.

Tagged Omnichannel


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