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Posted May 20, 2014

SALT LAKE CITY (BRAIN) — BRAIN's second Dealer Tour of 2014 gets underway Tuesday as BRAIN editors, sponsors and guests set out on bikes to visit shops around Utah's capital.

Posted in North America Tagged BRAIN Dealer Tour
Posted May 19, 2014

BOULDER, Colo. (BRAIN) — The third and final winner of the Bell Built grant program for 2014 is the Richmond Regional Ride Center in Richmond, Virginia. The project accumulated 13,896 votes over the last two weeks on Bell’s Facebook page.

Posted in North America Tagged Advocacy/Non-profits
Posted May 19, 2014

BOULDER, Colo. (BRAIN) — Tim Johnson's Ride on Chicago (formerly Tim Johnson's Ride on Washington) is preparing for the annual five-day bike tour benefiting PeopleForBikes.

Johnson, a pro cyclocross racer, and 24 other riders will get underway May 29 in Kansas City, finishing in Chicago June 2.

Posted in North America Tagged Advocacy/Non-profits
Posted May 16, 2014
Detroit Bikes' new B-Type frame

DETROIT, Mich. (BRAIN) — In order to offer a better fit for smaller riders, American bike manufacturer Detroit Bikes has announced it will begin production on a new frame style, the B-Type, early next week.

Posted in North America Tagged Company Profile
Posted May 16, 2014

HELENA, Mont. (BRAIN) — The Montana Bicycle Guild of Helena has announced the inaugural run of the Montana Enduro Series. The series is an outgrowth of Montana’s original enduro race, the popular Helenduro series, held every year since 2009.

Posted in North America Tagged Competition / Events
Posted May 16, 2014

PROVO, Utah (BRAIN) — Action camera brand Contour, which returned to the market with a new owner earlier this year, has signed pro freerider Cam Zink to use and endorse its cameras.

Posted in North America
Posted May 16, 2014

KETCHUM, Idaho (BRAIN) — Club Ride Apparel is now sponsoring the Optum Pro Cycling p/b Kelly Benefit Strategies road cycling team, which is competing in the Tour of California this week.

Posted in North America
Posted May 15, 2014

CHARLOTTE, N.C. (BRAIN) — Gita Sporting Goods has announced that it has hired The Weller Group to represent its products in New England. Gita sells products from Giordana, Pinarello, Pegoretti, DMT, Campagnolo, MOst and Gommitalia.

Posted in North America
Posted May 15, 2014

SEATTLE (BRAIN) — Commuters pedaling to work in Seattle, San Diego and Austin, Texas, on Bike to Work Day, Friday, May 16, can enjoy free electrolyte drinks provided by Nuun.

Posted in North America
Posted May 14, 2014

LOUISVILLE, Colo. (BRAIN) — Following its recent acquisition of Alchemy Wheel Works' spoke and rim business, component and tool supplier Wheels Mfg. is now offering a wide range of Sapim and Wheelsmith spokes, including custom lengths.

Posted in North America
Posted May 14, 2014

PHILADELPHIA (BRAIN) — The first-ever U.S. Brompton Urban Challenge will be hosted by the City of Brotherly Love in late May. Brompton owners’ orienteering skills will be put to the test as they make their way to secret destinations and Philadelphia landmarks. The event will be held Saturday, May 31.

Posted in North America Tagged Events
Posted May 14, 2014

SACRAMENTO, CA (BRAIN) — In recognition of National Bike Month, the Silicon Valley Bicycle Coalition is sponsoring “Bike to Shop Day” on Saturday, May 17, with 90 area retailers to encourage cycling for short trips and errands and to promote shopping locally.

Posted in North America Tagged Advocacy/Non-profits / Events
Posted May 14, 2014
COCHRANE, British Columbia (BRAIN) — Cafe Roubaix Bicycle Studio, a retailer known for its trademark dispute with Specialized last year, is now the Canadian distributor of Pacenti Cycle Design products.
 
Posted in North America
Posted May 14, 2014
Ribbon cutting at the Shinola leather factory.

DETROIT (BRAIN) — Bike, watch and leather goods brand Shinola has opened a leather factory in Detroit and is now making watch straps.

The factory will expand to make small leather goods and eventually handbags, the company said.

Posted in North America
Posted May 13, 2014
UPDATE
Bult action-cam helmet at Interbike 2013

SCOTTS VALLEY, Calif. (BRAIN) — Most retailers are unfamiliar with the Southern California company C-Preme, but its patent-pending technology that integrates a video camera inside a helmet could add some zest to future helmet sales. That’s the strategic thinking behind BRG Sports’ acquisition Tuesday of the 4-year-old helmet company, Terry Lee, chairman and CEO of BRG Sports, told BRAIN in an interview late Tuesday.

Posted in North America Tagged Mergers/Acquisitions
Posted May 13, 2014

HUNTINGTON BEACH, Calif. (May 12, 2014) – SDG Components has launched a new website at sdgcomponents.com.

Posted in North America
Posted May 13, 2014

BOULDER, Colo. (BRAIN) — The Bicycle Product Suppliers Association is joining dozens of other U.S. trade associations in urging a quick settlement of talks between the West Coast shipping industry and the Longshore and Warehouse union.

The union's contract expires June 30.

Posted in North America
Posted May 13, 2014

VANCOUVER, Wash. (BRAIN) — The Gravity Cartel, the U.S. sales and service office for Spank Industries and iXS Sports, has launched a dealer B2B site.

Posted in North America
Posted May 13, 2014

HAVERHILL, Mass. (BRAIN) — Mavic Inc. is offering its MP3 product protection plan for $1 now through Sept. 30 on some wheel-tire combos, the company announced.

Posted in North America
Posted May 12, 2014

COLORADO SPRINGS, Colo. (BRAIN) — Crossbikereview.com has added two new contributors to its site.

The first is Joe Pinzone, who is an architect, father and cyclocross expert. Pinzone has already contributed several articles to the site, including a shoe review and an article on kids' cyclocross bikes.

Posted in North America Tagged People / Web/Internet / Media/Publishing

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