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You are here Partners with Skullcandy

Published December 16, 2008
SALT LAKE CITY, UT (BRAIN)— recently launched online training for audio component manufacturer Skullcandy, a brand that spans key action sports, snowsports and bike markets for the retail training leader.

“Skullcandy was looking for a way to use the Internet to connect shop employees to our brand,” said Luke Edgar, director of core sales for Skullcandy. “Partnering with—which already has strong connections to companies in the action sports, snowsports and bike industries—was a natural fit.

“Users of are deeply involved in sports that complement our product,” Edgar added. “When we made the decision to build training online they were the natural choice. This partnership ensures a consistent training message delivered in a fast-paced, online format.”

“Skullcandy’s high-technology, youth-oriented brand fits well into the training format,” said chief executive officer Duncan Robins. “It’s a great complement to our growing array of offerings in bike, snowsports and action sports.”

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