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Mark Pippin Leaves SRAM for Trek

Published July 20, 2009

WATERLOO, WI (BRAIN)—Mark Pippin has decided to leave SRAM as its product manager for new business market and join Trek. Pippin had been with SRAM for more than seven years.

At Trek he will be Bontrager product management, sourcing manager. “The roll will be to work with current and future sources of Bontrager parts and accessories,” Pippin said. “This is a new role for the Trek organization, so there are a number of details to be defined. I will be traveling to Waterloo in August for Trek World as well to help further define the role.”

Pippin said his heart has always been on the complete bicycle side of the business and this move accomplishes that.

“SRAM has been a great company and I know that I could have spent a lot longer in that organization,” Pippin said. “But the opportunity to work with Trek and Bontrager—one the best bicycle and component companies—doesn’t come around often. This new position is also based in Taiwan and this was a goal to remain here for the time being.”

Pippin said one of the things he likes about Trek is its “family-like” culture.

“One of the best things about working with SRAM was the ability to come into contact with all most every bicycle brands in the world,” Pippin said. “So I have had the opportunity to see many a bicycle company in action. I like a stable but aggressive and growing company like I see at Trek. The way they have turned the brand and the bikes around in the last few years is just amazing.”

For more on this story including Pippin’s fondest memories working at SRAM, be sure to read the August 15 issue of Bicycle Retailer and Industry News.

—Jason Norman

Topics associated with this article: People

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