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New Amsterdam Bike Show Coming Up

Published April 12, 2011

NEW YORK, NY (BRAIN)—The New Amsterdam Bicycle Show: Benefiting Transportation Alternatives promises to dazzle attendees as much as The New York International Auto Show, which will end the same weekend that the bicycle show begins.

This event will take place April 30, at Chelsea’s new cultural venue Center 548, from 10 a.m. to 7 p.m., and will kick off Bike Month NYC 2011, according to a press release.

The New Amsterdam Bicycle Show is thrilled to announce the addition of Raleigh Bikes and Bicycling Magazine as recent sponsors. Raleigh Bicycles will be setting up a huge exhibit at the show, featuring their new and classic bikes. Bicycling Magazine, along with SRAM, will be sponsoring BIKELANDIA—the seminar section of the show, featuring readings, discussions and presentations throughout the day.
Headlining BIKELANDIA will be a panel on urban youth cycling programs. The panel will include editors from Bicycling Magazine and noted bicycle bloggers. BIKELANDIA will also feature Anne Lutz Fernandez reading from her book Carjacked, followed by a Q&A with the author. Caroline Samponaro, the TA’s director of bicycle advocacy, will also speak about safety and cycling issues in New York City. New York Press’ Gut Instinct columnist, Joshua M. Bernstein, will discuss bicycling safety and protocol.

The Consulate-General of the Kingdom of the Netherlands will also have a presence at the New Amsterdam Bicycle Show. They will be located next to Rolling Orange’s booth, and will have world-renowned cycling blogger Marc “Amsterdamize” van Woudenberg charming the crowds. The Dutch
Consulate was instrumental in bringing in many of the Dutch brands featured, brands such as Gazelle, WorkCycles, De Fietsfabriek and accessories by Basil and Yepp.

Tickets are now available online at www.newambikeshow.com (click on above link), and cost $15 for general admission in advance and $20 day of the event. The show will benefit Transportation Alternatives, the advocacy group dedicated to reclaiming the city’s streets from automobiles. TA representatives will be on hand to provide valet bicycle parking to guests, as well as safe and useful bicycling tips for new New York City cyclists.

“This show heralds New York City as America’s leading bicycle metropolis. It’ll have something special for everyone, especially those just getting into biking,” said Paul Steely White, executive director of Transportation Alternatives.

Author of The Bicycle Diaries, musician and bicycle advocate David Byrne added: “TA has been in the forefront of helping rebalance our priorities as far as urban transportation goes. For too many decades, we all just rolled over and gave the automobile whatever it, the oil companies and the car makers wanted. Now we know better—cars are a wonderful invention, but there are greener ways to get around this city. Having a good life in our cities is possible, and these folks are helping bring us closer to that goal.”

Topics associated with this article: Events

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