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Philly Show Unhindered By Freezing Rain

Published November 2, 2011

PHILADELPHIA, PA (BRAIN)—Saturday’s layer of ice coating on roads, sidewalks and trees gave Philly Bike Expo coordinator Bina Bilenky pause. Yet 2,200 attendees braved the weather to attend the expo and numerous seminars Oct. 29-30.

“Steven LeBoyer led a Serotta fit seminar at 10 a.m. on Saturday and I was worried few would brave the ice and show up. It was packed,” Bilenky said.

She said other seminars were packed as well in spite of the weather. Bike Snob’s presentation was standing-room-only and even a cycling nutrition seminar titled Eating on Two Wheels was full.

“Aisles at the show were crowded and given the weather, everyone was more than pleased. Being so close to Halloween was really fun and ZombieCat was a huge success,” she added. ZombieCat is an Alley Cat contested by Zombie-dressed participants.

The Philly Expo is sticking to its pre-Halloween dates next year, and Bilenky is counting on a return to normal Philly weather.

“The timing was perfect, and everyone had a good time with Halloween costumes. Who would have thought we’d have an ice storm?” she said.

Topics associated with this article: Consumer Expos and Rides

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