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BLC Organizers Announce Conference Details

Published November 29, 2011

MONTEREY, CA (BRAIN)—The Bicycle Leadership Conference will tackle bike advocacy, digital marketing strategies and raising capital in a restrictive lending climate at next year’s event, April 17-19.

“We have a balanced agenda covering the breadth of the bike market,” said Chris Speyer, president of the Bicycle Product Suppliers Association (BPSA) and presenting sponsor of the annual conference. “While we have a lot of ground to cover, we also made sure to clear out sufficient time to allow for networking and bike rides.”

Other topics to be covered include: how to allocate financial resources in a global marketplace; ideas on growing the cycling market; recruiting and retention strategies; using real time data in the supply chain.

Online registration is now open. Click on link above for more information.

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