EMERYVILLE, CA (BRAIN) — Capo Cycling Apparel has named industry veteran Jay Thomas vice president of sales. Thomas joins the clothing brand from Midwest Cycling, a chain of six Trek concept stores he co-founded in Nebraska, Kansas and Missouri. He starts with Capo on July 1.
Thomas’ industry experience stretches back nearly two decades, starting as a territory manager for Trek USA before advancing to national sales manager for Klein and Bontrager. He founded Midwest Cycling in 2002. Thomas will maintain an ownership interest in the retail chain but will cede day-to-day operational control to business partner Kent McNeil, Midwest Cycling's president.
“This is a very exciting opportunity. I have experienced firsthand what it means to be a Capo retail partner and the value the brand offers to the IBD channel,” Thomas said. “The company’s passion and commitment have consistently exceeded my expectations and the product is exceptional. The opportunity for continued growth and market expansion is evident and I look forward to making a significant contribution to the brand’s success.”
He will be based in Lincoln, Nebraska, and will report to Capo co-founder Gary Vasconi.