BEVERLY, MA (BRAIN) — Craft Sportswear North America has hired two new sales representatives to cover the New England and Southern California territories.
Formerly the Customer Sales Manager at Verge America, Donald Snoop, who has been working at Craft since August 2012 as senior custom sales representative, will take over the New England bike territory for Craft. Based in Massachusetts, Snoop will continue to manage the Craft Custom program nationwide and will now help drive additional sales for the Craft bike division throughout New England.
Robert Dennis, formerly a territory manager for TYR and Newton, will take over the Southern California territory for both bike and run categories.
“Having Robert come on board, based in Orange County, with his knowledge of both bike and run, will be a huge asset for Craft as we work on targeting this crucial Southern California market,” said Nora Lohrenz, Craft's North America bike sales manager.