SANTA FE, NM (BRAIN) — New Mexico distributor BTI is now stocking CycleOps trainers and accessories.
BTI shares the distinction of becoming one of only two U.S. distributors added by CycleOps' parent Saris in the past decade. The other was Downeast Bicycle Specialists, announced last month.
"CycleOps recognized early on that a market-leading brand is a blend of innovation, quality and value, plus long-term support to the IBD and consumer," said Preston Martin, BTI's vice president. "We appreciate the extraordinary efforts they've taken to protect the value of their products, which in turn supports the future of the bicycle retailer."
"With BTI now warehousing trainers and accessories, our growing network of Rocky Mountain regional dealers can expect faster turnaround on preseasons and fill-in orders," said Mike Blang, national sales manager for CycleOps.