MINNEAPOLIS, MN (BRAIN) — Stationary trainer maker Kinetic is now working with Carmichael Training Systems to offer consumers access to indoor training advice and coaching. CTS will provide indoor training tips and advice in Kinetic's newsletters and share training content online for Kinetic customers.
Kinetic will also provide CTS with trainers for its new studio in Colorado Springs, Colorado. The studio space will host athletes stopping by the office and be featured in a new series of CTS indoor cycling videos scheduled for release in 2014.
"CTS is practically shorthand for coaching in the cycling industry, so having the chance to connect our customers with guidance from such a trusted source is ideal," said Kinetic marketing manager David Simpson. "We want to help people get past the 'What's next' moment after they pull their new trainer out of the box."
Kinetic and CTS will offer special promotions throughout the year in addition to coordinating on special projects such as the Carmichael DVD training series.
"Kinetic is more than a trainer company, we're a training company," Simpson said. "People will get a lot more out of our products if they know how to use them."