COCHRANE, British Columbia (BRAIN) — Cafe Roubaix Bicycle Studio, a retailer known for its trademark dispute with Specialized last year, is now the Canadian distributor of Pacenti Cycle Design products.
"As a wheel builder, the addition of distributing Pacenti products was a natural progression for us," said Cafe Roubaix's owner, Dan Richter. "I had contacted Pacenti to order in rims for the shop and they indicated they were looking for a distributor. We had provided some names of distribution companies that we were happy to work with, but added that if they needed help, we could look at Cafe Roubaix as an option."
Pacenti was a pioneer in the use of 650b tires on mountain bikes. The company also offers road and mountain bike rims.
Cafe Roubaix will be offering the full Pacenti Cycle Design line of wheel components to Canadian dealers, shops, wheel builders, and retail customers.
"Needless to say, we are looking forward to providing these high quality, Pacenti-designed components to the Canadian market. We already have orders coming in from dealers for the rims and rim tape, and from customers for complete wheels," Richter said.