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Interbike opens attendee registration

Published May 8, 2017
Show says its Payback program is drawing in exhibitors.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has opened registration for all attendees, including retailers, distributors and media.

The show said the focus for this year's event is on retailer education, with numerous fresh and new sessions being put together and finalized in the coming weeks. The show is bringing IBD Summit-level speakers to the event both as part of Interbike University, and in partnership with the NBDA's Super Seminars Plus. Experts from The Mann Group and Garage Peloton will present sessions related to retail growth strategies specifically for independent dealers that include the latest trends in customer service, employee satisfaction, leadership, sales processes and more.

"Interbike is dedicated to being the annual event where North American retailers can not only meet face-to-face with current and prospective brands — they can learn from experts both in and out of the industry to help them grow their businesses," said Pat Hus, the vice president of Interbike. "We're taking it up a notch this year with plans for on-floor education, panel discussions from retailers sharing success stories and more."

Organizers said the show's recently launched PayBack program has started to gain momentum with brands including Feedback Sports, Sidi, Lectric Cycles, Inno Racks, Nite Ize and more signing on early, as well as national distributor J&B Importers. The program rewards retailers with cash rebates for placing at-once orders with participating brands at the show. Retailers are given extra bonuses for placing orders with more than one brand, and can make up to $1,500 — which, show organizers note, has the potential to cover travel and expense costs to Interbike.

To register for Interbike 2017, or for more information, please go to interbike.com.

Hotel room blocks are now open as well, and deals are available through Interbike's official travel partner, OnPeak. More information on Interbike's hotel blocks can be found at interbike.com/hotel_travel/hotel-information.

The show begin with OutDoor Demo in Boulder City, Nevada, on Sept. 18 and 19 followed by the Interbike Expo from Sept. 20-22 at the Mandalay Bay Convention Center.

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