Last week we took on Size, Retailer-Friendliness, Anti-Advocacy, Anti-Preseason, and A Business Model as five things Bike 2.0 isn’t.
This week, we’re going to tell you that neither is Bike 2.0 Anti-Bike Racing, Business As Usual, Bike 1.0 or even Anti-Bike 1.0. In addition, we refer to certain bicycle racers as “hopped-up pain monkeys”…and if that’s not fun, we don’t know what is.
Want to know more? Read on.