BOULDER, Colo. (BRAIN) — AscentCRM, a relationship marketing software and services company, has hired Larry Pedigo to lead the architecture, design, and implementation of enterprise-level CRM solutions for AscentCRM's client roster of outdoor brands.
SALT LAKE CITY (BRAIN) — Zack Vestal. formerly of Mavic and VeloNews, is joining Scott Sports as its new bike marketing manager in the U.S.
GREENSBORO, N.C. (BRAIN) — Bikerumor.com has added former freelancer Saris Mercanti as a tech editor, growing the cycling tech blog’s full-time staff to three members. Tech editor Zach Overholt and founder Tyler Benedict are the other two full-timers.
BLOOMINGTON, Minn. (BRAIN) — QBP has made several additions to its U.S. sales team.
GOLETA, Calif. (BRAIN) — VP Components has hired engineer Fred Stamm to focus on designing hubs and wheel sets.
BERKELEY, Calif. (BRAIN) — Jerry Pomije, QBP's vice president of operations and finance, was recently elected Board President of the National Interscholastic Cycling Association, NICA.
Pomije said his vision for NICA is to see it grow into a new inclusive mainstream nationwide high school sport.
SCOTTSDALE, Ariz. (BRAIN) — Mike Giraud, who has worked with many top athletes, teams and manufacturers at North Carolina's A2 Wind Tunnel, is joining the independent cycling analytics company Cyclologic as its technical director of cycling analysis.
GOLDEN, Colo. (BRAIN) — Kask has hired Nat Ross as its North American brand manager, the Italian helmet brand has announced.
Ross will operate from Golden, Colorado.
WHEAT RIDGE, Colo. (BRAIN) — Optic Nerve Eyewear has restructured its sales and marketing team, with promotions including a new director of sales, sales manager and communications manager.
CHICAGO (BRAIN) — SRAM president Stan Day announced the expansion of SRAM’s senior management. David Zimberoff is taking on a dedicated role as vice president of marketing.
HAVERHILL, Mass. (BRAIN) — Mavic, Inc. has promoted its long-time factory sales rep Aaron Walker to the new position of product merchandising manager. The company also has hired new sales reps in the Upper Midwest and Mid-Atlantic and announced that communications manager Zack Vestal is leaving the company.
VALENCIA, Calif. (BRAIN) — Following Jim “Mac” McIlvain’s announcement last week that he was stepping down as editor of Mountain Bike Action magazine, publisher Hi-Torque Publications has promoted MBA assistant editor Mike Wirth to the editor’s chair at the title.
BOULDER, Colo. (BRAIN) — Verde Brand Communications has made four hires recently.
The new hires include Lars-Erik Johnson as account manager, Whitney Coombs as key account coordinator, Chris Primavera as account coordinator and Jenn Neubert as operations coordinator.
VALENCIA, Calif. (BRAIN) — Jimmy "Mac" McIlvain is stepping down as editor of Hi-Torque's Mountain Bike Action magazine, he announced on his Facebook page Friday.
PETALUMA, Calif. (BRAIN) – Yuba Bicycles has hired veteran bike designer and Volagi Cycles co-founder Barley Forsman as design director. Forsman will help Yuba expand its product line and take the cargo bike brand in new and innovative directions, the company said.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has released the nominees for the first round of categories for the 2014 Interbike Awards, to be presented at the Interbike Gala during the trade show in September.
IRVINE, Calif. (BRAIN) — Felt Bicycles has added four new staff members: two in sales, one in engineering and one in marketing.
MILL VALLEY, Calif. (BRAIN) — True Communciations has hired James LaLonde to head up the California-based PR and marketing firm's presence in New York City.
LaLonde will focus on a small number of client accounts while maintaining contacts with non-endemic media based on the East Coast.
SAKA, Japan (BRAIN) — Mountain Bike Hall of Famer Junzo Kawai has died at age 94. Kawai, former president of Suntour, was inducted into the Hall of Fame in 1995.
BOULDER, Colo. (BRAIN) — Start-up brand communications agency ModCraft has hired Rob Vermillion. Vermillion will manage client accounts, implement strategic brand activation, lead clients' elite athlete and influencer portfolio and facilitate social media platforms.