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Posted October 13, 2014
WEST CONSHOHOCKEN, Pa. (BRAIN) – 4id, a company that offers a range of sports identification and safety products, lets riders and runners light up their training regimen with the PowerWrapz and PowerClipz.
Posted in New Products
Posted October 10, 2014

WASHINGTON (BRAIN) — Louis Garneau Sports is recalling about 1,180 aero bike helmets because of concerns about how the helmet material provides head protection in cold weather. The company is cooperating with the U.C. Consumer Product Safety Commission on the recall.

Posted in Recalls
Posted October 9, 2014

MUKILTEO, Wash. (BRAIN) — FSA-USA said Wednesday that due to more cost-effective manufacturing process, the company has lowered prices on its K-Force and Afterburner hydraulic disc brakes but is maintaining existing margins.

Posted in Product/Tech
Posted October 8, 2014
BOULDER, Colo. (BRAIN) — Rebecca Rusch's new book tells how she went from being a normal kid in Chicago to a woman known as the Queen of Pain for her perseverence as a relentlessly fast runner, paddler, and mountain bike racer.
Posted in New Products
Posted October 8, 2014

ANTWERP, Belgium (BRAIN) – Lazer Sport is now offering two adult helmets equipped with MIPS, the multi-directional impact protection system designed to deal with angled impacts to the head.

Posted in New Products
Posted October 7, 2014

LOS ANGELES (BRAIN) — Mission's Camo Series messenger bags are available in three sizes in a limited edition. 

Posted in New Products
Posted October 1, 2014

BOULDER, Colo. (BRAIN) — Goggles & Dust: Images from Cycling's Glory Days is a new book containing newly restored photographs from 1920s and 1930s bike racing. 

Posted in New Products
Posted October 1, 2014
Zwift aims to take the monotony out of indoor cycling

SAN FRANCISCO (BRAIN) — Can indoor riding be entertaining? The founders of a new company called Zwift are hoping to make indoor cycling more social and community based with software that brings traditional video game graphics and functions to indoor cycling. 

Posted in Product/Tech
Posted September 29, 2014
The GoPro HERO4 Black.
SAN MATEO, CALIF. (September 29, 2014) - GoPro, Inc.'s newest action cameras the HERO4 Black and HERO4 Silver, have new features including 4K recording (on the Black model) and a built-in touch screen display (on the Silver model).
Posted in New Products
Posted September 26, 2014

MINNEAPOLIS (BRAIN) — Bike Fixtation is now selling a wall-mounted tool station for public use in bike storage rooms or repair stations. The Public Toolbox includes eight tools secured to the wall with 54-inch braided stainless steel cables. An optional strike plate protects walls from tool strikes.

Posted in New Products
Posted September 25, 2014

OLATHE, Kan. (BRAIN) — Garmin watches may soon have access to third-party apps, much like a smartphone or smart watch. Garmin is making open platform software available for third party developers to create apps for its products.

Posted in Product/Tech
Posted September 25, 2014
The Muna Fire truck model

LAKE FOREST, Calif. (BRAIN) — Torcano Industries is now shipping its Muna balance bikes to retailers.

The Muna Fire Truck or Pinkie models, retailing for $110, come with oversized steel frames, rear hand brake, rubber tires and tubes, a ball-bearing headset, seatpost QR, spoked wheels and riser handlebars.

Posted in New Products
Posted September 23, 2014
Contour Roam 3
PROVO, Utah (BRAIN) – After being out of the market for several months, then announcing its return in April of this year, Contour is unveiling a new action camera—the Roam 3.
Posted in New Products
Posted September 23, 2014
BOULDER, Colo. (BRAIN) — The SaddleLight LED Bike Bag from Nite Ize offers all the room of a normal bike bag but also comes with reflective detailing and a red LED tail light.
Posted in New Products
Posted September 19, 2014
VISTA, Calif. (BRAIN) — Electra Bicycle Company is bolstering its Men’s Attitude cruiser collection with the new Moto model — which the Trek-owned brand describes as “a blend between a cruiser, mountain bike and BMX racer” designed for more aggressive riders.
Posted in New Products
Posted September 18, 2014

SAN FRANCISCO (BRAIN) — Strava has released a new version of its mobile running and cycling app that incorporates weekly goals to help athletes track and improve their performance.

Posted in Product/Tech
Posted September 17, 2014

ATLANTA (BRAIN) — Fitness app and product maker Wahoo Fitness has added the TICKR X heart rate monitor to its workout wearable line.

Posted in New Products
Posted September 15, 2014
VANCOUVER, British Columbia (BRAIN) — Rubbers Brand Bicycle Tubes feature minimalist packaging, cheeky positioning, and a bundled glueless patch included with each tube.
Posted in New Products
Posted September 11, 2014
LAS VEGAS (BRAIN) — Lauf's carbon leaf spring forks get a lot of European coverage, but the company is at Interbike telling dealers they have been shipping forks to American bike shops since May.
Posted in Product/Tech Tagged Interbike
Posted September 11, 2014

SANTA MONICA, Calif. (BRAIN) — Bonk Breaker is introducing a new flavor of its High Protein bars, Cookies & Cream.

The bars are made from all-natural real food ingredients.

Posted in New Products

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