ROANOKE, Va. (BRAIN) — Custom cycling clothes brand Starlight Apparel has a new line designed specifically for adventure racing. The Starlight Adventure Line is now available for custom orders; the company plans to offer the line as part of its retail line.
CHICAGO (BRAIN) — RockShox's new Paragon fork is intended for urban and trekking cyclists. The 700c fork is designed to take the edge off vibrations from the road and trail.
The fork has a lightweight tunable Solo Air spring paired with an in-ride adjustable lockout, with a PopLoc remote option.
GAINESVILLE, Fla. (BRAIN) — ShareTheDamnRoad is a bike clothing brand founded by pro road racer Phil Gaimon and his business partner, Jon Ciaccio.
CHICAGO (BRAIN) — SRAM is launching two new single-chainring downhill groups that include technology borrowed from its single-ring XX1 and XO1 cross-country mountain bike groups, including wide-narrow X-Sync chainrings, Cage Lock and Roller Bearing Clutch features in the rear derailleur and a 7-speed X-Dome ca
SEATTLE (BRAIN) — Nuun and Company is launching a new product, called Nuun Energy.
Nuun Energy tablets balance hydration and sustain energy with a blend of B vitamins, 40 mg caffeine, and the same Optimal Electrolyte Blend as Nuun's Active Hydration tablets.
PINGTUNG CITY, Taiwan (BRAIN) — It’s one of those companies that operates slightly under the industry radar—an OE vendor producing carbon frames, stems, wheels, handlebars and other items for well-known consumer brands.
OSAKA, Japan (BRAIN) — Shimano on Friday announced a batch of new products and product changes, including four new 11-speed-compatible road wheelsets, new dynamo hubs and updates to the Alfine, Nexus, Alivio and Tourney groups.
MISSOULA, Mont. (BRAIN) — Adventure Cycling Association has released a set of maps and guides for a 518-mile off-pavement bike tour of Idaho's hot springs.
TAIPEI, Taiwan (BRAIN) — BioLogic is introducing a pair of safety lights that offer 60 degrees of adjustability — vertically and horizontally — to allow riders to aim the light exactly where it is needed.
BLOOMINGTON, Minn. (BRAIN) — WTB released a new, gravel-specific tire named the Nano 40c during the first day of QBP's Frostbike. The tire has a high volume 40mm casing, rounded profile, and centerline tread pattern designed for speed, consistency, and ample cushioning for the gravel market.
SAN FRANCISCO (BRAIN) — The New Albion is a traditional road bike with a lugged high-tensile steel frame that retails for $949.99.
CHICO, Calif. (BRAIN) — Paul Components' Camera Mount is designed to securely attach a GoPro camera to the top of a threadless stem.
MORGAN HILL, Calif. (BRAIN) — Specialized was notable last year for not following the trend and introducing a 650b mountain bike. But the company is not being stubborn about offering its tires in the newly popular size.
DENVER (BRAIN) — Niner co-founder Steve Domahidy is launching his own company with the crowdfunding site Kickstarter.
EASTPORT, Mich. (BRAIN) — The Schwinn Biking Game is a board game two-to-eight players and ages 4 and up. It's being produced by Education Outdoors, a Michigan game company.
SAN FRANCISCO (BRAIN) — Chrome Industries introduces its new line of Knurled Welded Waterproof Rolltop bags for bike camping, adventure cycling and all-weather commuting.