AUSTIN, Texas (BRAIN) — BSX, which launched a cuff that measured blood lactate and oxygenation levels two years ago, is now crowd-funding a product with potentially a much larger market: a fitness wrist band that monitors hydration levels in real time, alerting athletes and others when it's time to drink up.
CHICO, Calif. (BRAIN) — Paul Component Engineering will be offering many of its parts with purple anodizing in limted editions over the next six months.
GREENVILLE, S.C. (BRAIN) — Boyd Cycling is now offering White Industries hubs as an upgrade option on all its wheelsets.
TAMPA, Fla. (BRAIN) — Atomik Carbon has released disc brake versions of some models in its line of road wheels.
MILL VALLEY, Calif. (BRAIN) — WTB will sell juust 200 of its new Semper Fi saddles, and will donate $15 to the Semper Fi Fund for each one sold.
LAGUNA BEACH, Calif. (BRAIN) — Crankbrothers is now offering its dropper post remote lever separately, for use with its own Dropline dropper post or with compatible cable-actuated posts from other brands.
WILTON, Conn. (BRAIN) — Cannondale is issuing a mandatory service bulletin to upgrade to its Lefty suspension forks from model years 2014-16 and some 2017 forks to equip them with its new 2Spring system.
BOULDER, Colo. (BRAIN) — RockyMounts has launched a new platform-style rear rack that swings away to allow access to the rear of the vehicle. The rack, called the MonoRail Swing, has a "sibling" product, the MonoRail, that does not have the swing-away feature.
INDIANAPOLIS (BRAIN) — Silca is offering an aerodynamic wheel magnet for use with bike comuters. Besides reducing wind drag compared to standard magnets, the product can be weighted with four small tungsten slugs to offset the weight of the valve stem.
FRIEDRICHSHAFEN, Germany (BRAIN) — The latest addition to Moots' adventure/cross bike line is the Baxter 29-inch bike.
The Baxter was designed for either drop or flat bars and is compatible with a rigid or 100mm-travel suspension fork.
FRIEDRICHSHAFEN, Germany (BRAIN) — While MIPS’ origin dates back to 1995, when Swedish neurosurgeon Hans Von Holst began evaluating helmets and studying head trauma, it’s only in recent years that the multi-directional impact protection system has become a buzz word in the bike industry.
FRIEDRICHSHAFEN, Germany (BRAIN) — After adding disc brakes and thru-axles the past few years, designers are turning their focus to the overall look of the bike and the results are surprising.
FRIEDRICHSHAFEN, Germany (BRAIN) — Electric assist has clear benefits to commuters or mountain bikers who want to make one more downhill run. But offering tourists a little electric assist seems wrong on many levels.
BOULDER, Colo. (BRAIN) — The SKULPT is a device that measures an athlete's 24 individual muscle groups and provides readings of their quality and performance potential with actionable data.
WASHINGTON (BRAIN) — SAHN Designs, a Vancouver, British Columbia, company, is recalling about 3,600 Classic model helmets that were sold in the U.S. and Canada between 2013 and 2015 for about $130.
FRIEDRICHSHAFEN, Germany (BRAIN) — Belgian tough is now available in women’s sizing. Ridley launched its lineup of women’s road bikes Wednesday night during a dinner presentation at the Zeppelin Museum in Friedrichshafen.
FRIEDRICHSHAFEN, Germany (BRAIN) — The Eurobike Award distinguishes products and concepts that stand out for their innovations, new functions and quality. Trade show organizers also bestow 12 Gold Awards and one Green Award for the top products, and most sustainable product.
FRIEDRICHSHAFEN, Germany (BRAIN) — The demise of alloy as an option for high-end mountain bike frames has left suppliers looking for ways to lower entry price points but still offer carbon frames.
CHICAGO (BRAIN) — The maker of Fix It Sticks, a lightweight tool launched on Kickstarter in 2013 by a former bike shop mechanic, is introducing a bracket to carry the tool. The bracket mounts beneath a waterbottle cage on frames.
ATLANTA, Ga. (BRAIN) — Wahoo Fitness has updated its KICKR stationary trainer, which has been on the market for about four years.