GRAFTON, WI (BRAIN) — Erik’s Bike and Board’s 21st store is slated to open on Saturday. The new store is located just north of Milwaukee, about 17 miles from its 20th store in Whitefish Bay, which opened in October. Erik’s moved into a space previously occupied by Grafton Ski and Cyclery and began renovating it this fall.
“We are excited to bring Erik’s service and great selection to the residents of Grafton and the greater Milwaukee area. Whether you are a skier, snowboarder, or cyclist we’ve got the right equipment for you, plus the knowledge and service to keep you going” said Erik Saltvold, founder and owner of Erik’s Bike Shop.
The 7,000-square-foot store is adjacent to the Milwaukee River and is located near several cycling and skiing trails in Grafton.
Erik’s was founded in 1977 and carries bikes by Specialized, Raleigh, Wilier, Haro and other brands, as well as ski and snowboard equipment in the winter.