STILLWATER, Okla. (BRAIN) — When District Bicycles completes its move in late February, the retailer will gain 1,300 additional square feet of space and a more inviting storefront. Owners Bobby and Crystal Wintle have been renovating a long-vacant building that dates back to 1919, which is just one block from the store’s current location, since early December.
“We love our store now, so this move will be bittersweet,” said Bobby Wintle. “But we will have a more usable retail space that we can grow into and really establish ourselves to be there for a long time.”
The Wintles hope to place more emphasis on building community in the new location. They are installing a garage-style door that can be opened for group rides and other events and restrooms complete with showers.
District Bicycles opened in October 2011 and sells bikes from Trek, Salsa, Surly, Bianchi and Foundry. The Wintles work full-time alongside five part-time employees in the full-service shop.
Bobby Wintle said that while the store sells a little bit of everything, gravel bikes and gear are a primary focus. “We are super passionate about gravel riding,” he said. “It’s not uncommon for 30-plus riders to show up for our group gravel rides—even during winter.” The shop also hosts the Land Run 100 gravel race every year in March.
District Bicycles will open in the new building March 1.