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  1. Shock Therapy to become exclusive Intense Cycles distributor for Germany and Austria

    TEMECULA, Calif. (BRAIN) — Intense Cycles will work with distributor Shock Therapy to serve the German and Austrian bike markets beginning Sept. 1. "Together with Shock Therapy, we have been able to find good market coverage and present att ...

    Posted August 19, 2015 in International

  2. Sommerville Sports Cyclewear opens Australian distributor

    Sommerville Sports co-founder.  Consumers and retailers can reach Sommerville Sports Australia via ...

    Posted February 20, 2015 in International

  3. K-Edge adds FE Sports for Australian distribution

    the brand's global sales manager. "Our products perfectly compliment FE Sports' collection of brands including Garmin, Stages and Wahoo, completing the brands chosen by Team SKY. " FE Sports presented ...

    Posted February 19, 2015 in International

  4. MRP pleases the eyes and ears with fork updates

    but MRP addressed the offending rebound “whoosh” by chamfering internal port openings and reshaping ...

    Posted August 27, 2015 in Product/Tech

  5. Atomik Carbon adds nationwide rep groups

    is invaluable,” said Lineberger. Bob Bellamy will rep the brand in the Midwest; Swift Sports Agency will also cover parts of the Midwest; Desert Sports will cover the Southwest and Moxie Northwest will, naturally, ...

    Posted August 27, 2015 in North America

  6. Serfas hires Patrick Baldwin as regional sales manager

    ones while driving sales forward in my respective territories." Southeast Sports, comprised ...

    Posted August 26, 2015 in North America

  7. Bkool releases its most affordable trainer, the 'One'

    emergence in the market is helping users improve their performance thanks to more advanced technology, ...

    Posted August 18, 2015 in New Products

  8. Shimano unveiling new PRO components at Eurobike

    The Tharsis Trail stem feature an external headset adjustment system that allows internal wire routing. ...

    Posted August 25, 2015 in Product/Tech

  9. Magura debuts Vyron wireless electronic dropper post at Eurobike

    the post and remote among multiple bikes — no internal or external cables or hydraulic hoses to reroute. ...

    Posted August 25, 2015 in Product/Tech

  10. Greg LeMond endorses and invests in new sports drink, to be distributed by Torcano Industries

    Morad with LeMond and VP of marketing Matt Lockwood.

    developed for endurance sports. A properly formulated beverage like Invigorade will be digested more effectively during prolonged efforts. A beverage that isn’t formulated properly, like traditional sports ...

    Posted July 9, 2015 in North America

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