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  1. Strider institutes new MAP policy

    RAPID CITY, S.D. (BRAIN) — Strider Sports International has announced a new pricing policy effective March 15. All Strider bikes, parts and accessories need to comply with MAP. The company said it will not allow discounts to the MAP price for online sellers. "This will reduce the smart phone ...

    Posted February 6, 2015 in Industry News

  2. BTI mails 2015 catalog, releases list of new brands

    Primal, Proviz, Quad Lock, SportCrafters, SQlab, Thule, Velo, WaspCam, Woho, Wolf Tooth Components, ...

    Posted February 10, 2015 in North America

  3. Gaia Sport to distribute Bonk Breaker in Scandinavia

    to the market." The relationship with Gaia Sport will include substantial event and athlete activation ...

    Posted November 12, 2014 in International

  4. USAT announces hall of fame inductees

    roles in the promotion of our sport." Tickets to the induction banquet can be purchased for $95 ...

    Posted February 3, 2015 in Industry News

  5. Tapping new markets, growing participation key challenges for multisport industry

    Interbike managing director Pat Hus was a panelist discussing trends and horizons in triathlon Monday morning. Photo Gary Newkirk.

    images via POV cameras and drones." "It takes the viewership of sports past ...

    Posted January 27, 2015 in North America

  6. Canyon Bicycles hires global chief brand officer

    Frank Aldorf

    continue to position Canyon as a global technology brand with a passion for the sport of cycling.” ...

    Posted January 29, 2015 in International

  7. Colossi frames now distributed in US

    BROOKLYN, N.Y. (BRAIN) — Colossi.us is the new U.S. distributor of framesets from Colossi,  a brand owned by former Dutch pro racer Jan Kole. The new distrbutor is owned by David Sommerville and Jed Kornbluh, the founders of the Brooklyn clothing brand Sommerville Sports.  Colossi has been ...

    Posted February 3, 2015 in International

  8. Yuba bolsters inside sales force, adds Florida rep

    and previously worked as an independent sales rep for Advanced Sports International. "Adding Tom Kern ...

    Posted February 5, 2015 in North America

  9. New BRAIN issue looks at the moto invasion, online cycling media and e-bike legislation

    was mailed along with the February issue of our quarterly multi-sport trade magazine, Triathlon Retailer and Industry News , which includes a listing of the top 50 multi-sport retailers in the country.  ...

    Posted February 3, 2015 in Retail News

  10. Verde to provide PR and brand communications for Pearl Izumi

    LOUISVILLE, Colo. (BRAIN) — Pearl Izumi has hired Verde Brand Communications as its public relations and brand communications agency of record. "Verde's integrated brand communications, creative storytelling, and authentic passion for cycling and endurance sports is the perfect fit ...

    Posted January 22, 2015 in North America

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