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  1. Cervélo launches 'affordable' TT bike

    steerer tube. Cervélo says the new P3 is more aerodynamic and stiffer than its previous P3 model. ...

    Posted April 16, 2013 in Product/Tech

  2. Cervélo launches California-made Rca frame

    The new Cervelo Rca

    the Rca is essentially a concept bike that allows Cervélo to unveil new technologies that it can ...

    Posted March 14, 2013 in Product/Tech

  3. New England Athletic to rep Cervélo and Focus

    BOSTON, MA (BRAIN) — Sales agency New England Athletic has a new name and has added Cervélo and Focus bikes to its portfolio. The agency has been renamed GPM Sports Group. GPM also has hired Kurt Begeman to oversee custom apparel and equipment sales to teams, clubs, and bike shops throughout ...

    Posted October 25, 2012 in North America

  4. Cervélo dominates Kona count

    Kona bike count, 2012

    however. In the last three years, Trek has passed Specialized for the number 2 spot behind Cervélo ...

    Posted October 15, 2012 in North America

  5. Cervélo returns to Interbike

    SAN JUAN CAPISTRANO, CA (BRAIN) — Cervélo plans to display at this fall's Interbike Expo, ending a three-year absence from the Las Vegas show. “Cervélo is pleased to be back at Interbike for 2012,” said Scott Rittschof, Cervélo’s vice president of sales and marketing for the Americas. ...

    Posted July 10, 2012 in North America

  6. Cervélo, Focus to combine sales teams

    logistics for Cervélo will be managed from Germany through a network of distributors and company sales reps. ...

    Posted May 31, 2012 in North America

  7. Cervélo ramps down Toronto assembly

    in Asia. The move is part of the ongoing integration of Cervélo into the Pon Bicycle Group, a division of Pon Holdings, the Dutch trading company that acquired Cervélo earlier this year. Pon also ...

    Posted May 31, 2012 in North America

  8. BikeStreet USA management begins liquidation

    A BikeStreet location in Stuart, Florida.

    Fuji/SE bikes, Schwinn, Cervélo, Haro, Pinarello, Sun and GT. The retailer also carried many component ...

    Posted October 9, 2014 in Retail News

  9. Phil White takes larger role at Pon Group

    TORONTO, Ontario (BRAIN) — Cervélo co-founder Phil White is taking a larger role within the Pon Bicycle Group, the bike division of Pon Holdings, which bought Cervélo  a little over a year ago. White, who has been CEO of Cervélo, has been named chairman of Cervélo and Innovation Officer ...

    Posted March 13, 2013 in International

  10. Police eye Cervelo fork in fatal crash

    the bike. In 2008, Cervelo recalled 5,800 forks used on several of its bike models . The forks, ...

    Posted April 12, 2012 in Recalls

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