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  1. Lambert to distribute PowerBar in Canada

    LÉVIS , Quebec (BRAIN) — Canadian distributor Lambert has added PowerBar products to its inventory.  Lambert, which has facilities in Quebec and British Columbia, serves about 2,000 bike and running retailers. The company will caryy PowerBar's full product lineup.  "The addition ...

    Posted June 11, 2014 in North America

  2. Easton Cycling hires Craig Richey and Graham Tutti

    BURNABY, British Columbia (BRAIN) — Easton Cycling has hired Graham Tutti as its new North American sales manager and Craig Richey as marketing manager. The component brand was  recently acquired from BRG Sports by Race Face owner Chris Tutton . Tutti comes to Eastonwith more than 20 ...

    Posted June 27, 2014 in North America

  3. Adventure Cycling fundraising campaign exceeds goal

    designated in 15 states and the District of Columbia, helped in part by funds raised during Adventure ...

    Posted June 25, 2014 in North America

  4. Pace Sportswear Adds New Licensee

    GARDEN GROVE, CA (BRAIN)—Pace Sportswear's line of headwear has a new addition to its line up with 53x11 Coffee. 53x11 was started as a way to provide the best tasting coffees to fellow cyclists and triathletes. 53x11 Coffee Headwear will include the Cotton Cap, Elastic Headband, Coolmax ...

    Posted October 14, 2009 in North America

  5. Spokesman: Mavic won't go consumer direct

    include Procter & Gamble, L'Oreal, LEGO, Columbia Sportswear, Sorel, Carter's, Lucky Brand ...

    Posted June 29, 2012 in North America

  6. Lambert to distribute Weehoo trailers

    retailers, from facilities in Quebec and British Columbia. ...

    Posted May 7, 2014 in North America

  7. Hats Off to Pace Sportswear

    cycling caps. BRAIN sales guy Robert Roman and I visited Pace Sportswear last Thursday and got a tour ...

    Posted February 10, 2009 in Opinion/Analysis

  8. 2015 Norco Threshold a B.C.-style ’cross racer

    PORT COQUITLAM, British Columbia (BRAIN) — Norco’s new 2015 Threshold ’cross race bike is heavily influenced by the B.C. brand’s mountain bike heritage, with through-axles both front (15-mil) and rear (12-mil), disc brakes, snappy handling and a sub-1,000-gram, laterally ...

    Posted May 16, 2014 in New Products

  9. WD-40 Bike sponsors BC Bike race

    NORTH VANCOUVER, British Columbia (BRAIN) — WD-40 Bike is sponsoring the week-long BC Bike Race. The brand has been named the official bike care brand of the race, held later this month. "WD-40 Bike is the best known brand in bicycle care and makes outstanding products," said Andreas ...

    Posted June 4, 2014 in North America

  10. USA BMX awards $45,000 in scholarships

    and physical therapy at Lindsey Wilson College in Columbia, Ky. "The sport of BMX has most definitely ...

    Posted June 3, 2014 in North America

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