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  1. Hats Off to Pace Sportswear

    cycling caps. BRAIN sales guy Robert Roman and I visited Pace Sportswear last Thursday and got a tour ...

    Posted February 10, 2009 in Opinion/Analysis

  2. Live to Play adds Zipp wheels, components in Canada

    PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports is adding Zipp to its selection of products from SRAM, with the brand's full range of carbon and alloy wheels, aero cockpits, bars, stems and seatposts available to Live to Play dealers across Canada starting in mid-October. ...

    Posted September 30, 2014 in North America

  3. Spokesman: Mavic won't go consumer direct

    include Procter & Gamble, L'Oreal, LEGO, Columbia Sportswear, Sorel, Carter's, Lucky Brand ...

    Posted June 29, 2012 in North America

  4. Rubbers Brand inner tubes have minimal packaging, free patch

    VANCOUVER, British Columbia (BRAIN) — Rubbers Brand Bicycle Tubes feature minimalist packaging, cheeky positioning, and a bundled glueless patch included with each tube. The brand's lineup includes road and mountain bike tubes in common sizes and formats, including 27.5 and 29 ...

    Posted September 15, 2014 in New Products

  5. Hincapie Sportswear Eyeing IBD in '08

    GREENVILLE, SC (BRAIN)—Hincapie Sportswear has a renewed focus within the independent bicycle dealer channel. This is largely due to Nicole Bossie, who was hired in May as Hincapie’s retail market manager. She was asked to grow business in the retail market. “Hincapie started ...

    Posted October 16, 2007 in Product/Tech

  6. Michelin Man and Hincapie racers to air up tires at bike path

    of the Hincapie Sportswear Development Team. The event recognizes National Tire Safety Week.  "We know ...

    Posted June 5, 2014 in North America

  7. USA Cycling plans fat bike national championships for 2015

    Greenville, S.C. May 2 Marathon Mountain Bike National Championships Columbia County, Ga. May 8-10 ...

    Posted October 8, 2014 in North America

  8. Live to Play distributing 3T in Canada

    PORT COQUITLAM, British Columbia (BRAIN) — Live to Play Sports is now the exclusive Canadian distributor for 3T, distributing the Italian brand's range of road, triathlon and mountain bike components through LTP Sports' network of specialty retailers. The agreement went into effect ...

    Posted September 25, 2014 in North America

  9. Apparel brand 7mesh to launch at Eurobike, Interbike

    SQUAMISH, British Columbia (BRAIN) — Formed by a team with a combined 80-plus years in the apparel industry, British Columbia-based cycling clothing brand 7mesh will launch at this year's Eurobike and Interbike shows. The launch collection includes technical outerwear and other items ...

    Posted July 15, 2014 in Product/Tech

  10. Canadian retail group hosts first-ever conference

    KESWICK, Ontario (BRAIN) — The Canadian Independent Bicycle Retailers Association (CIBRA) is hosting a retail leadership and training conference Oct. 26-28 at the Pinnacle Pier Hotel in Vancouver, British Columbia. The three-day event is tailored for independent bike shops. “The Canadian retail ...

    Posted October 2, 2014 in Retail News

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